I actually agree with this one for a change. It's a classic "lets try to get away with it" scenario. The vast population wouldnt notice the fact that they paid the extra for no reason. And HD sounds like "It's much better!". These are millions and millions of dollars apple makes without giving the customer the premium product he paid for.
Only time will tell, but what you're saying with Apple having made "millions" relies on a few things:
1. "Millions and millions" of people have made this mistake
and not cared.
2. Apple gets the dollar, instead of it going to a hollywood entity.
My guess is that it's a number in the thousands, and that Apple gets a small fraction of that extra dollar. It's really not worth it for Apple to intentionally be doing this imho.
Sometimes class action lawsuits are just a way to get companies to fix their mistakes.
I completely agree that sometimes they are useful, and that it's one of the better ways to curb a corporations nasty practices.
Apple screwed up, no question, and should return the extra dollar to everyone who made this mistake--nay, they should DOUBLE that amount as penalty. Even if that's many dozens of people. Then add legal fees.
(Assuming Apple refused a refund, which I've never known them to do. It's been downright painless, even when the mistake is mine.)
I think you should have lead with that last bit in the parentheses.
I see this entire thing as a huge sign of how amazing Apple is. Seriously. Consider this: Would anyone blame Amazon for not hacking something in that doesn't let you download HD content on unsupported devices? Would you blame the guy behind the brick and mortar counter for only letting you rent the VHS because even though you have a Blueray player, you only have a 20 y.o. tube TV? No, I don't think we would. We would recognize that as the personal mistake that it is. Technology is sometimes complex and confusing and takes an intentional effort to educate ones self to prevent mistakes.
Apple has created software and hardware products that on the whole do not require the same sort of intentional effort that many other products require. We expect Apple to protect us from ourselves, as if that's their responsibility inside the integrated would of software/hardware/cloud-store that we're so used to. But it's not an expectation that we hold for anyone else. So I see this as a good sign that Apple has been doing things very well, and this is just one tiny area where Apple
could do better, but in the mean time they are no different than anyone else. Oh yeah, and you can get a refund if you make the mistake
