I really like the idea of CarPlay Ultra, but it still feels timid. Apple’s pitching it as the future of car integration, but to me it doesn’t go far enough. My phone (whether Apple or whatever) shouldn’t just project apps, it should be my driver profile.
When I unlock a car with my phone, it should instantly know it’s me. Seat, mirrors, steering feel, driving mode, AV presets everything set up exactly the way I left it. If I drive multiple cars, or switch between city and off-road use, my phone should hold all those profiles and hand them off seamlessly. The car should be dumb hardware that molds itself to my stored preferences.
Where CarPlay Ultra really falls short is in the ownership experience. Why can’t I see my driving history the way I see my runs in Fitness? Why not average cost per mile for each vehicle? Why not service reminders tied directly into my Reminders app? If I look up an address on my phone, it should tell me whether I’ll need gas or a charge in each of my vehicles. Or, heresy, I know, actual diagnostic codes sent to and stored on my phone, with timestamps and environmental data (outside temp, engine temps, speed, altitude, conditions, etc...) tagged to the event.
Auto makers need to stop designing a unique interface for every brand and model and year combination and accept that some people prefer a consistent experience across brands, models, and years. It’s the same reason people plug an Apple TV into an LG (or any brand) display that already has the same apps, they don’t want to relearn how to use a TV every time they replace one or use a different one.
Imagine sitting down in a rental car and it instantly knows you’re 6’2” and like your cabin ice-cold. Imagine not hunting for the gas cap release or digging through menus just to find your remaining range.
This doesn’t mean ditching physical controls. You should always be able to drive without a phone. But if I do have my phone, the car should recognize me and tailor itself around me.