That’s not even true. Germany just sued its own media house for using a wrong cookie banner. Guess what … you just don’t hear about it on MACrumors
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France Fines Apple €8 Million for Targeted App Store Ads
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That’s not even true. Germany just sued its own media house for using a wrong cookie banner. Guess what … you just don’t hear about it on MACrumors
Really good points.
But, even number 3 will end up making our experience worse on device and cost us money. Pushing they execs makes them only change the rules to get money some other way. They are measure on success and success is money. Money has to come from somewhere.
Also, Rolls Royce, Jaguar, Ferrari, Lamborghini, Bugatti, Fiat, Cunard, White Star, Apple Records, Volkswagen, Porsche, Zeppelin... 🤔
I understand that, and while I dislike that tactic, in the scheme of things how is it any different than anyone else’s ads? You didn’t answer my question of is everyone like Google and many many others getting similar fines that are just shrugged off?
Exactly. The €8M isn’t even worth their time to have a meeting about. Make it hurt if you want results!
Do not forget ASML(EU) with their lithography systems, without them TSMC and Apple wouldn’t be able to build ARM(non US/ex. EU) chips.
It's literally explained in the 2nd sentence of this MR post.
"French regulators today fined Apple €8 million for breaching France's data protection rules with targeted App Store ads. France's National Commission for Informatics and Liberty (CNIL) says that Apple did not get the consent of French iPhone users before using identifiers to present targeted ads in the iOS 14.6 update."
If a company wants to gather data on someone they should always, always, be required to ask the person to opt-in and agree to it. Forcing people to opt-out is a load of B.S.
The plot twist has always been that Apple would be the last boss and it will take Facebook, Google, Microsoft, Cambridge Analytica, the EU, the NSA, and consumers -- all heroes and villains and citizens, all friends and enemies -- banning together to take Apple down.
But will that be enough? Will it be too late? Or will suspicion and infighting and resentment regarding past wrongs cause the Resistant to self-destruct and let Apple win? We will have to wait to find out.
Settings>Privacy&Security>Apple Advertising>personalized ads>turn off
So we’re considering 5 steps to be a “large number” 😂
When you activate a brand new iPhone it’s one of the first options presented you.
Apple has not been collecting this information secretively. The EU reeks of desperation for money.
Exactly!! 😂🤣 meanwhile many more companies make it much harder to stop/limit data collection, and that isn’t even including the fact that even if you don’t have an account a “shadow account” is created of you like cough cough Facebook to target advertise and more to you
Wasn’t there a recent article showing Apple was still collecting data regardless if it is turned off?
I don't think French law works like that.
You either violated a law or you didn't. I don't think you will get fined just with statements you made, unless that statement broke a law.
I'm always presented with an option to share data with Apple when I setup a new iOS device, and I can turn it on/off later in iOS. Not sure which French law did Apple violate tho. You seem to know a lot about French law. Care to point out exactly which ones that Apple violated?
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Yeah. Fine apple until they become unprofitable in the EU and leave. Let the EU use android.
Apple has been fined for misbehavior in iOS 14 that has been corrected since iOS 15.
Apple fined €8M in French privacy case
PARIS — France’s data protection authority CNIL has fined Apple €8 million for privacy violations. The regulator found that the U.S. tech giant did not “obtain the consent of Frenc…
www.politico.eu
You are logged into an account, that account knows all the apps you've bought, downloaded and installed, and it is displaying ads based on your prior interests. It's targeted in the sense that Apple knows who you are because you are signed into an Apple account and interacting with an Apple service - the same way iCloud.com is targeted in the way it displays your email or photos.
Google has also started moving to this account model, which is why a lot more things pester you to sign into your google account, and why they are moving more services under google.com (e.g. google.com/maps). Google can get enough information from your search history, from your play store behavior, from your YouTube viewing history, etc. They can stop tracking across sites without a huge hit to their ability to display effective ads.
Apple's beef (e.g. the creation of App Tracking Transparency and the death of third party cookies on the platform) was in services who built a detailed profile of user behavior, where the user had no idea or consent it was happening, or any sort of relationship with that service. Facebook for example would track your behavior across all sites which had Facebook javascript loaded or native apps which contained any Facebook-authored SDKs, even if you did not have an account with Facebook.
Apple does not have an issue with advertising in general (which is becoming more obvious as time goes on)
A pre-internet counterpart would be credit bureaus - I don't have a direct relationship with them, I don't have a way to make them stop collecting information about me, I don't really have a way to stop them from giving out my financial and employment history.
Apple (and Google) are trying to change where the line is drawn for user data. Previously, advertising agencies would try to track you around the internet and consolidate that information about your behavior, then figure out what to show you on any website which offers up those ads.
Upcoming systems are meant to have your device track you around the internet, look at what ads are available, and pick one that is the most relevant. User hopefully gets something they at least care about, advertisers get higher conversion, sites can keep paying their hosting and staff costs via ad placements, and no details about which ads a particular user sees are shared - with total viewing and conversions instead provided on a delay and in aggregate.
Oversimplifying, in the EU you have to get user consent to retain PII about a person which is not central to the function of the service from the user's perspective, and make releasing that consent just as easy of a process.
The article refers to tracking identifiers, which is a bit confusing - you should already be signed into an Apple account. My guess is this was a mistake on Apple's part (and was fixed ages ago). It's also worth pointing out that this was the result of a French lobbying group responding to/complaining about App Tracking Transparency.
Neither one of these really would work - France doesn't have legal standing to extradite Tim Cook to do some community service, and having Apple services switch off for a few month really just impacts French citizens.
You mean like Netflix recommending movies or drama you may be interested in based on your past views? So I guess the French regulators are next going after Netflix, Disney, HBO, etc.?
AFAIK, Google has been doing this all the while. It did not start only recently.
AFAIK, ATT is designed to stop tracking across services, not within the same service.
Not really. Even when you create an Google Account, it will ask you to allow personalized targeted ads or not. Apple should do the same upon setting up an AppleID. Not hide it in the settings AFTER you already completed your registration.
Also, this is about iOS 14