Google Under Fire for Circumvention of Cookie Settings in Safari for iOS to Track Users

Discussion in 'MacRumors.com News Discussion' started by MacRumors, Feb 17, 2012.

  1. kdarling macrumors P6

    kdarling

    Joined:
    Jun 9, 2007
    Location:
    First university coding class = 47 years ago
    #201
    They do in a way: they sell ads based on how well they can target the advertiser's desired audience. So they'll tell the ad customer all the categories that are possible.

    Apple, especially, has some detailed information because of iTunes. I've read... but don't take as fact... that one advertiser was told iAds could target age, sex, income, app and music purchasing tastes, and even sexual orientation (apparently inferred by the music downloads).

    Partly. As you know, Google lets you edit our core ad profile. I think, like you, there was some topic I had done a lot of searching about, but it was no longer an interest, so I removed it to prevent ads about it. I think it was car buying or something.

    I'm mostly okay with it... because it is handy when doing searches... as long as they don't share my personal info with the government.

    The not-mostly-okay part is this: it's pretty easy for someone to come to your computer and start doing searches and find out the areas you've been searching, simply because previous personal searches can pop up unless you've taken care to delete them.

    Absolutely. Which is why, on the other hand, we need (and have some) government laws to keep that info private.
     
  2. batitombo macrumors member

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    Jul 15, 2008
  3. farleysmaster macrumors 6502a

    Joined:
    Feb 8, 2008
    Location:
    London, UK
    #203
    As much as it sucks to feel like being an advertiser's demographic, sites like Facebook and Gmail would not otherwise exist. Who would pay for a subscription to facebook? Enough to people to make it viable?
     
  4. gnasher729 macrumors P6

    gnasher729

    Joined:
    Nov 25, 2005
    #204
    For most purposes, there is no need for any advertiser to know which person I am. But for example Amazon may adapt the prices that they show to their profile that they have of me. They don't care about who I am, just that my bank card is matched to that profile. A bank may refuse a loan to me, based on some profile, without having any idea which person I am. A profile might be used to refuse me entry to a country. Again, without knowing who I am.


    I once bought the first three of a series of nine books in a store, then bought the remaining six from Amazon. They still haven't forgotten and they are still convinced that I will buy the first three books as well, if they can only wear me down. I bought some kitchen appliance once. Looked at many, many different ones and bought one. Amazon, I am _not_ interested in buying any of these kitchen appliances ever again.
     
  5. kdarling macrumors P6

    kdarling

    Joined:
    Jun 9, 2007
    Location:
    First university coding class = 47 years ago
    #205
    Apparently this happens to everyone!

    That certainly points out that it would be to everyone's benefit (including the advertisers) if whoever is collecting the info made sure that users can delete profiles that no longer fit them.

    Heck, they should let you manually add longterm interests as well.

    It would be a selling point, since it allows for even better targeting of people interested in buying your wares.
     
  6. dejo Moderator

    dejo

    Staff Member

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    The Centennial State

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