

The Associated Press reports that toy company Hasbro is set to unveil a new device called "My3D" that will allow iPhone and iPod touch users to view 3-D content on their devices.
According to the report, Apple assisted Hasbro with development of the My3D accessory, which will require specialized apps to support display of the 3-D content. Hasbro has teamed with Dreamworks Animation, as well as a forthcoming 3-D TV network backed by Discovery, Sony, and IMAX, to produce content for the device.It promises three-dimensional content that offers a 360-degree experience in gaming, virtual travel experiences and entertainment content. It's aimed at both children and adults.
The device, which resembles a pair of binoculars with a slot in which users insert their iPod or iPhone, will be priced at $30. It will be available starting next spring at stores where Apple's iPhones and iPod Touches are available.
Article Link: Hasbro to Launch $30 'My3D' Accessory for iPhone and iPod Touch