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Here's a Look Inside Apple's New $200 Photo Book

WTF I Want THINNESS GODDAMMIT!!

This fat monstrosity will turn into the Bible for Apple fanboys, I mean you cant read it, its all pictures, but this is basically Apple's Courage showing right here, especially the Price just like the new MBP's price.

The balls on Apple :D
 
macman312 said:
I'm gonna order one of these. It's meant to be a piece of art. Something that you put on your coffee table. I can see why people think it is expensive and it is but I have been a fan of Apple products for over 15 years and think it would look good on my own coffee table when I hopefully move out next year.
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Don't let my kid near your coffee table then, she likes to rip pages out of books - all of the pages..pages into pieces..pieces into pieces. :D
 
This book isn't meant for people to buy for themselves. To me it seems more like a holiday gift for Apple enthusiasts.
 
Slow Programmer said:
Looking back on previous glories pretty much means you have given up on anything as good happening in the future. I remember when Apple had vision and took risks. Now they make books and look to the past. Very sad.
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You know, I review my previous projects periodically for both self-reflection and improvement as well as encouragement and motivation. I like to think that doesn't mean I'll never create anything great again. In fact, I like to think that the process helps me improve. I'm not sure why a design team wouldn't be able to do the same.
 
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Zirel said:
Sorry I have a Agilent oscilloscope and they are awesome and while Rigol and others are making good low end oscilloscopes, on the mid end and high end, Keysight is beating Tektronix and Yokugawa, and everyone else.
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I have a 1GHz Rohde and Schwarz on test right now...

The Agilent DSOX3k and 4k are pretty good (and I've used the DSO6000, 7000 and Infiniums before that, not to mention the venerable, but excellent for the time 546xx series), but they have stopped innovating there (and the probes on the DSOX3k are terrible). Some of their handheld SAs are now designed in China - terrible UI, spelling mistakes, bugs, bad manuals, a number of their other products (lab amplifiers) are outsourced and fail. The new U series power supplies are just crap, as are a number of their series of multimeters (124x). Their thermal imagers are just rebadged. Keysight (Agilent / HP) are definitely loosing their edge...
 
Sooooooo....unless it includes the Macbook Pro with the TouchBar, it's already outdated?
 
EdT said:
I think a more fundamental question is Apple pushing really hard to market this book or is the media pushing this hard to ridicule it? At $300 it is going to be a niche item, not something the general public is going to buy. Why are all the tech media sites releasing article after article about this? If it is Apple pushing this then they deserve the poor reception this news is generating. If it's a media frenzy then they are the ones making mountains out of molehills.
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Because

1) Anything with Apple draws the clicks.

2) In the age of Facebook, news has become a commodity. If you don't report on a certain piece of news, someone else will, and it simply means you lose out on the page views and corresponding ad revenue. So in the end, everyone ends up rushing to cover the news, which ends up with superficial, knee-jerk comments and clickbait titles.

Just look at the state of the forums here. Some threads have over a thousand replies, but just how many of them are quality ones? Less than 10%, I will give you that.

3) Tech sites are hilariously ill-prepared to analyze anything which doesn't involve direct comparison of hard specs. Apple remains much of an enigma to them, because they are as much a design company as much as they are a tech outfit. To put it bluntly, analyzing the significance of a book is way out of the league of outlets such as Theverge, Macrumours or even Arstechnica who have demonstrated that they lack even the basic understanding of what makes Apple tick.

And the worst part is that these sites have shown that they have no inclination to improve. So it's up to us to fight the good fight.
 
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The Photo Book is just a back and cover with 3 pages within. This was of course the brilliant design from Apple as the Photo Book now follows Apple's priority - THIN ABOVE ALL.
 
DoctorKrabs said:
This book isn't meant for people to buy for themselves. To me it seems more like a holiday gift for Apple enthusiasts.
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I've been an apple fan since 2002-2003. If someone got me that book beside them obviously not knowing me. I'd return it for store credit if I didn't have the receipt.

Any true apple enthusiast will take an iTunes gift card over this.
 
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OneMike said:
I've been an apple fan since 2002-2003. If someone got me that book beside them obviously not knowing me. I'd return it for store credit if I didn't have the receipt.

Any true apple enthusiast will take an iTunes gift card over this.
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Why?

Vouchers are like money, just more limited in use and now with an expiration date.

Getting one over a physical gift makes no sense, except to tell the person that you are too lazy to think of what to get them, and you think money is too insulting, so here, take a voucher instead.
 
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I can't wait for release 2. Magically half the thickness. Courageously printed on extra-thin onionskin paper (which took apple 8 years to painstakingly develop even though it feels like the cheap onionskin people have been using for 100+ years), half the pictures left out because they were unnecessary and nobody looks at those ones anymore. $700 for the large, $500 for the small, but a new mini for $298 so they can brag about the reduced price. Covers sold separately for $199. $299 if you want it bound. And $149 for a (graphite) pencil so you can make notes all over it about how much you love Apple designs.
 
jscooper22 said:
Can I just do a pre-emptive face-palm now for anyone I know who may buy this thing in the future? Thank you.
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I gonna buy it. I need 5 for xmas. I wanna gift thiz 2 friends n females i know cause its expensive. Ppl know thiz wont be cheap so buy it
 
I wonder if Ive marvels himself over the pages of a printed book the same way he takes the same gratitude towards the perfection of a Mac design.
 
Apple spent countless hours figuring out how to shave off every millimeter of thickness they could from the book, but unfortunately it is still too thick. But next year, I will be expecting them to release an iBook Air, printed on exquisitely thin carbon fiber based paper, hand assembled by small slave children in Foxconn factories across China for your pleasure and delight.
 
laz232 said:
They are companies that rose... and fell. HP imploded after the founders retired and even the Test and Measurement section (now with the imaginative name "Keysight") is one step away from being a made in China box shifter...

Apple is still doing fine, but I do fear that they have reached their pinnacle
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HP started with a different premise and then got into any and everything that wasn't part of their core values. Apple is not getting into any and everything.
 
Apple seems to be good at one thing and one thing only: patting itself on the back. Hubris and arrogance are the two words that come to mind. Apple prefers public masturbation to designing innovative products.
 
Abazigal said:
Why?

Vouchers are like money, just more limited in use and now with an expiration date.

Getting one over a physical gift makes no sense, except to tell the person that you are too lazy to think of what to get them, and you think money is too insulting, so here, take a voucher instead.
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What are you talking about?
 
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