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Original poster
Apr 12, 2001

Starting on February 2 at 8 a.m. local time, Apple Stores in the U.S. will allow customers to sign up for a demo of the Vision Pro headset. In an email, Apple said it will be offering demos from February 2 through February 4 on a first‑come, first‑served basis.


In his Power On newsletter today, Bloomberg's Mark Gurman said each demo will last around 20 to 25 minutes. After a calibration process, he said the customer will view still photos, panoramas, spatial photos, and spatial videos in the Photos app. Next, he said customers will learn how to position multiple app windows and scroll through pages in Safari. Then, they will view immersive 3D content, including movie clips, sports, and a tightrope scene.

Media personnel, YouTube creators, and some others invited to attend WWDC 2023 at Apple Park last June received a similar demo experience.

Vision Pro demo units will also be preloaded with various third-party apps that will be available on the App Store at launch, according to the newsletter. Apple began allowing developers to submit visionOS apps for approval earlier this month.

Apple will begin accepting Vision Pro pre-orders in the U.S. on January 19, with pricing starting at $3,499. The headset launches February 2.

Article Link: Here's How Vision Pro Demos Will Work at Apple Stores Next Month
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Jun 14, 2007
You know this is fairly smart, if deceiving.

By having a few people on hand for demos that can take half an hour, there will be lines out the door.

Nice way to hype the product.

Even if no one buys it, lots of people will want to try it out.
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macrumors 6502
May 22, 2002
This will sell out on the 19th. By the 2nd you will be placing orders for next year.
Yeah that’s my question. Would I be signing up for a demo of a thing I can’t get? Sounds fun.

Or is this a sign they don’t think it will sign out. And if it doesn’t … 😬?


macrumors 6502a
Feb 17, 2018
Definitely interested in the demo. I’m already sold on it. I just know I won’t be getting the first version. I’ll probably wait a few years for version 2 or 3, but it doesn’t mean I’m not interested.

In general with new Apple products, waiting a few years gets you a great version (like iPhone 4/s, Apple Watch Series 4, iPad 4th gen/Air, etc). I’m still using my one and only Apple Watch (Series 4) and have the latest update.

But, believe me, if I could afford it, I’d buy every version of AVP. It’s very cool to me.


macrumors 68020
Aug 15, 2010
What about the folks who really need to express how uninterested they are in the product? Can they make an appointment to go over that with a staff member? I guess it could be shorter than 25 minutes in that case, but I wouldn't bet on it.


macrumors 603
Jun 8, 2017
Buying will be different from the demo, and apparently online-only purchases are possible:
The demo process will be slightly different than the actual buying experience. In that case, the face scan will be followed by a retail employee boxing together the correct light seal, band size and cushions at the point of sale — in a similar fashion to how an Apple Watch and its band are pieced together for buyers.
Customers will be encouraged to try the Vision Pro at a physical store. But if they buy the device online, they’ll get access to the face scan system. The product can then be bundled and shipped to them.

Comfort seems to be an issue:
Making sure customers stay comfortable in a Vision Pro is a key issue, and that’s harder to do the longer they wear it. Privately, several retail employees have said they felt their head was tired and sweaty after only about half an hour of use.
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Sep 25, 2018
What about the folks who really need to express how uninterested they are in the product? Can they make an appointment to go over that with a staff member? I guess it could be shorter than 25 minutes in that case, but I wouldn't bet on it.
They can do the same as those who are not interested in a Porsche, or that $3M house their town/city


macrumors regular
Feb 15, 2023
Didn’t even get the revolutionary iPhone 📱 till the 2nd year in 2008 and that’s because AT&T was the only one selling it and I needed a new phone.

Now this headset is not a need for me, so ill wait till like the 8th or 9th or even 10th year before I buy this, by then this product would have matured and all the software bugs will be out

I would buy a Apple Watch ⌚️ before I would buy or need this headset


macrumors 68020
Aug 15, 2010
Two things:
1) This demo is only going to work for people who don't need vision correction, or have near normal eyesight.
2) Would you put on one of these headsets without actually SEEING an employee cleaning it beforehand? Not me!

From the source article...

If a person is wearing glasses, the stores will have a device to scan the lenses for prescription information. The system will provide those numbers, and stores will have hundreds of lenses on hand for demos. The employee then gathers all of those details, and another worker in the store’s back room assembles the demo Vision Pro with the correct accessories.


macrumors 6502a
Oct 31, 2018
Toronto, Canada
Hmm, with only three days of demos and each being around a half hour, I’m assuming this will be quite limited in terms of sign up.

Does this mean that after those three days it won’t be possible to try one in an Apple Store anymore? That doesn’t really make much sense…


macrumors 6502
Jan 27, 2008
It’s so weird to me that they’re going through all the effort of training employees to give these demos, and stocking hundreds of different prescription lenses in each store, to only give demos over a three-day period. Why not indefinitely, or every weekend for the next 6 months?
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