Actually yes it is. There are so many different ways to test computers for heat, noisy fans, and thermal throttling. The hard part is making accurate, consistent tests to see if there really is thermal throttling, and if one or more of the new Macs is more susceptible than another.
Also, keep in mind that this is something that will very across the different computer sizes and CPUs specs. Also, even once the tests come in, while the numbers will differ, each model year will have different heat allowances. It is highly likely that the 2018 models will run hotter, but that won't be surprising.
Throttling will probably be the most reliable testing, but it still may not tell you if the new MacBook Pros are a good fit for you. Often times heat and throttle tests are done by running the CPU on the highest/hardest setting it can go. With these new quad and hex core processors you are not likely to hit that max level long enough to cause throttling unless you are doing heavy 4k video editing, mass photo batch editing or VR development. Most users shouldn't experience excessive throttling.