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Shame it is TrueDepth only. So no dice for SE owners. I wonder what they are doing which requires the extra sensors.
you could allways order a new iPhone with the appleTV, calibrate it and return the phone within the 2 week window, all it takes is the effort to print out a return label and schedule the pickup
 
I’ll have to see this for myself but that color balanced image does not look all that realistic to me. Ya it looks pretty but colors don’t look that perfect in real life. Most people would look at a picture where the colors are way too warm and tell you that looks the best. I hope Apple is going for accuracy here and not personal preference of the masses.

The color balanced picture in the article looks overly saturated and unnatural.
I’m 99% sure this is just a dramatized (fake) illustration for marketing purposes, and not the actual result of a color calibration process demonstration.
 
Why does it require the front camera?
Why does it require a Face ID iPhone?
Can you use someone else’s Face ID iPhone if you don’t have one, or does it require the iphone and atv to both use your Apple ID?
 
It's a gimmick the way Apple is promoting it !

It needs to be Dynamic, to be of any real value.

Light in a room isn't constant throughout the day.

For the price (i.e., $179+ USD), one would think Apple would throw-in an External, Battery-operated, BT-enabled "light sensor" that Users could mount NEAR their TVs !

NOT Rocket Science Cook, you're solution is half-baked !

Have said it before, will say it again, Apple is where they are today because of a Lack of (viable) Competition !
 
I’m 99% sure this is just a dramatized (fake) illustration for marketing purposes, and not the actual result of a color calibration process demonstration.
Ya I hope so. Am very excited for this feature, and am curious to see how close I was to a good calibration.

This is the kind of thing Apple could have done if they made a TV. It would have been sweet. Sigh.
 
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I’ve got a 4th gen Apple TV and was fed up with the remote (I loathe it). The new remote, combined with 4k HDR capabilities of the new ATV are enough to get me to upgrade. Add in this Color Balance feature, and I’ll be buying on Day 1 / Hour 1. Only remaining issues are whether to go 32GB or 64GB and what to do with the Roku Ultra that I bought as a substitute...
 
I tried the calibration during the normal lighting conditions of when I normally watch TV (don't know if that affects the accuracy) and while I'm certainly by no means a pro at color calibration, the "balanced" outcome looked significantly "warmer" than the original. So much so to the point that it is still jarring after 3 days. I know I can change back, but I've looked around online and of the dozen or so people that have commented on the coloration, probably like 10/12 of them have said their outcome was also "warmer" as a result.

Are "warmer" colors "more accurate" in general?
Actually no. Generally you want cooler colors for an accurate picture. People are more attracted to warmer colors because they pop more but it’s not a color accurate picture.

Does your calibration make every person look tan and red? If so, it’s way too warm and that was what I was afraid of.
 
Ok, I’ve been trying this for the last few days just to see if it makes any difference. But, I cannot complete it. I launch it on the ATV, and tap the notification then all I get is a spinning wheel in the box on the phone. Any suggestions?
 
Keep in mind that this won't take the color of the screen into account. So if your screen is anything other than pure white, the calibration will be off.
Very true. My screen gain is 1.0, so the calibration preview simply showed a small color shift as I expected/hoped.
A low- or high-gain screen's experience may vary.

Anyone that’s serious about calibration won’t touch this.
This is Calibration For The Rest Of Us™
 
What I'm a little confused about is that in years past, you could calibrate a display on a Mac in OS X using their basic or their "advanced" calibration options. I remember the "advanced" one worked pretty well for me, with those screens where they'd interlace black and white lines and you'd adjust sliders until the whole thing looked like a single shade of grey as much as possible. (I eventually learned I could make those adjustments best by squinting at the image while adjusting it.)

At some point, it seems like Apple removed most of that from the OS.... but that used to get me pretty good results without resorting to some fancy screen calibration tool.

I don't get why this went away, instead of expanding it to a menu option in Apple TV? Is there a reason this doesn't work any good on larger screens or modern displays or something?
 
I wish Apple had gone even further, and help users also calibrate optimal brightness/backlight, contrast, and sharpness.

I am not entirely sure why Dolby Vision isn't supported, as I was able to use Calman Home for LG to calibrate Dolby Vision on my LG OLED TV.
 
Ok, I’ve been trying this for the last few days just to see if it makes any difference. But, I cannot complete it. I launch it on the ATV, and tap the notification then all I get is a spinning wheel in the box on the phone. Any suggestions?
So how do you have the new Apple TV4K when it can’t even be pre-ordered until 4/30? Hmmmm?
 
It also is unavailable with Dolby Vision.
What does that mean? Is the calibration not applied when playing DV content, or can the calibration procedure not be done at all when DV is enabled in the settings?

Frankly, what would be more important than calibrating the color balance is an option to adjust the HDR tone mapping when playing badly graded HDR movies with black crush or blown-out whites ...
 
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