"That thing with the ugly notch."
I’ll try to say iPhone Ten but then I said “Oh Ess Ex” for a decade so...
Funny part, Romans didn’t have clocks. Sundials yes but no clocks.Completely anecdotal, but so far my friends, family, and coworkers (all of whom are not very tech savvy) have been calling it “ex”.
I imagine most will be calling it that just because there’s no other context that it’s a Roman numeral, unlike a clock.
It’s GIF. Regardless of what the creator says (in attempt to generate interest in his creation), an acronym adopts the pronounciation of each letter i.e. Graphic Interface Format.Will you stick to the canonical pronunciation of the Roman numeral that Apple uses in PR, or will you pronounce it as the letter?
I'll go first: It's pronounced "Jif".
Hmm, don't know about that. I suspect you'll be overhearing a lot of "iPhone Ex" in the Apple Store next month, not to mention at Aunt May's house over Thanksgiving.Ten!
Just like OS X is OS TEN!
You can tell who’s the PC guy in the whole room just by hearing how he pronounces this in a whole room. Apple guys used to all have something special, this is one of them
Totally agree. When I heard them call it “10” at the event, I had the exact same thought. New phone, new naming convention.I prononce it "X" and I think Apple missed a marketing opportunity. They have the iPhone X line, and they could continue it with XI, XII, etc etc. They also could continue with the legacy iPhone line, such as the iPhone 8, the iPhone 9 etc.
Score......Nerds ten.......non nerds get the buzzer eX ahhhhhhhh.Only nerds will insist on calling it 10. Everybody else will call it Ex.
This is brilliant marketing. Look at the free advertising, the constant banter. All over one letter or Roman numeral. Other manufacturers are envious beyond words. Keep people talking about the product.Yeah I’ve been calling it the “ex”. It’s only natural given that it’s written that way in all the marketing materials. It’s rather awkward to write is as iPhone X and say iPhone Ten. I suspect that Apple die hards will know it’s supposed to be “ten” but I’m guessing everyone else will probably say “ex”.
I actually kind of wonder if this will end up being similar to when the iPhone 3GS was released. Originally, all the press releases and marketing materials referred to it as the 3G S, with a deliberate space between 3G and S. Apple kept pushing this version even though everyone else referred to it as the 3GS. After a while, Apple gave up and changed their own marketing materials to match. I could see something similar happening with the X.
Is anyone really talking about how to pronounce the name of this phone outside of forums like these? I think probably not. I suspect most people could not care less.This is brilliant marketing. Look at the free advertising, the constant banter. All over one letter or Roman numeral. Other manufacturers are envious beyond words. Keep people talking about the product.
I suspect every time this product is brought up, it becomes a comment. Inside and outside this forum. Calling it an issue gives it too much weight. However the extra seconds of person thinking about the name is crucial to keep the product on your mind. Advertisers pay millions for those extra seconds. Think of the geico phrase.Is anyone really talking about how to pronounce the name of this phone outside of forums like these? I think probably not. I suspect most people could not care less.
And then you have to explain it's "ten", to which they ask "why have they skipped 9?"......![]()