Do you wear a wedding ring? I noticed the same thing, and couldn't figure out what happened.... I've been so careful with it... And I noticed the scratches on day 2.... Somehow my wife realized the scratches lined up with my ring when I hold it. I've been much more careful of that now, but I won't be using a case, bumper, screen film... It's just too pretty... I've got insurance on mine, just for that reason. I treat it like any other phone. Scratches are very minimal, and barely noticeable.