dernhelm said:This was a ridiculously bad example. You've obviously never been in the automotive industry; where this exact things happens ALL the time. Witness: Geo Prism == Chevy Nova == Toyota Corolla: all produced at the NUMMI facility. Also GM, Ford, and Chrysler rebadged their vehicles all the time to fall under their different divisions - Ford Taurus == Mercury Sable, etc.
They justified all this on the basis of brand loyalty. Mercury lovers would never purchase a Ford, but would purchase a rebadged one if it was called a Mercury Sable. Same car, different name, sometimes a different price.
Lancetx said:HP did also say today that iTunes will continue to be pre-loaded on all new HP PCs for the foreseeable future, so that isn't going to stop anytime soon.
adzoox said:It put the iPod into 7000 MORE retail locations that Apple iPods were NOT!
pdsi said:Of all the PC manufacturers, I actually like HP. I think they're a good company with good products and great printers. If Apple ever gets back into cloning, I'd like them to partner with HP. Dell is the one to beat in the PC world and an Apple-HP alliance could give them a run.
emw said:I gotta tell you, I just left the Woodfield Apple Store and there were (I counted them) 15 people in line buying iPods in the 10 minutes I was there looking at the new iBooks. I don't think Apple's shaking too much over this deal.
springdaddy said:Good. I never understood why Apple let HP do this anyways.
Postal said:It never really made sense for HP to do this. The only way HP could compete with Apple was in terms of price, and doing that in turn was only going to hurt HP's profitability. Besides, getting an HP iPod could actually be seen as a negative, since you'd be stuck with "HP" engraved on the back.
emw said:I gotta tell you, I just left the Woodfield Apple Store and there were (I counted them) 15 people in line buying iPods in the 10 minutes I was there looking at the new iBooks. I don't think Apple's shaking too much over this deal.
zap2 said:also is apple apple is ever let PC makers us OSX, thta would make HP and Apple and friends( or not the first patner choice) which is a good thing cuz HP are not that good
ebunton said:I think the reasoning behind the HP re-branded iPods was similar to the re-badged cars.
However, I think that the iPod = Apple connotation is too strong for consumers to ignore.
Unlike the re-badged cars, the HP iPod was certainly not visibly differentiable from the Apple iPod. I think that was a mistake.
Since the device remains exactly the same (aside from the HP logo), consumer would only buy the HP iPod if they like the HP branding so much better than the Apple brand.
This brings me to the conclusion that most people who buy iPods don't care that much for the HP branding, and say to themselves "Well, if I get an iPod it might as well be the original one."
Which struck me as curious because I don't know any one who purchased on ... at all ... anywhere .... ever ......remingtonhill said:Just wanted to add: I heard on the news this evening that HP accounted for 5% of iPod sales.
walkingmac said:I agree, I don't know of anyone who actually bought one, I am sure somewhere, some fool (sorry if your one) did, but not as many as HP was hoping I am sure.
zap2 said:hmmm, not sure if this is good or bad becuz apple will need help staying on top( or will they) of the iPod market, but when apple was in trouble with computers and the made the Mac clones, that was bad. Im shocked about thi, but this could mean HP is making there own MP3 player!
remingtonhill said:Just wanted to add: I heard on the news this evening that HP accounted for 5% of iPod sales.
ftaok said:For those who feel that buyers of the hp iPod are fools, consider this. Even though the Apple iPod and the hp iPod cost the same, hp offered a 1 year warranty as opposed to Apple's 90-day one.
If you could get past the hp logo on the back, the extra 9 months of warranty is a bonus.