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Best of luck to you for the contest! I thought it looked amazing and the tone of music definitely fits Apple's style of commercials. Just a little bit more white and it would have made it look even more like it was made by Apple themselves.

Thanks! We got first last year so hopefully we can defend the title!
 
Excellent! I know the warmness of the lighting isn't normally "apple" and I know it wasn't anything you could control, but I actually LIKE it in this commercial a lot. Really brings the vibrance of emotions out! Great job! ONLY thing I could say is that the end seemed kind of abrupt(I know it was a timing issue though) perhaps just adding a short phrase or a couple words under the apple logo for a slogan.
 
Good job. Only feedback was the story.

Mummy's boy gets upset he only received a card from her and throws it away in anger. He's about to bust out another tantrum but just before we get to witness said raw emotion his boyfriend calls, at which point our main character squeezes out a tear.

I felt the camera cut across a few times making the viewer lose a bit of context.

I'm not having a go, just hope some critical feedback from a random can help on your next project.

I honestly though the family was hiding in the next room and were going to surprise him by pranking his phone. Lol.
 
Its a good commercial and with the right equipment no one would be able to tell a difference between who made it.Its got a great family perspective focusing sales toward well pretty much everyone!Like to see more and keep it up!
 
Thanks a lot guys for the constructive criticism and the positive comments. I appreciate it!
 
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