Isn't AT&T dropping your phone bill by $15 if you either buy your phone outright or use the Next program?
15 isn't enough, especially considering the subsidy is more
Isn't AT&T dropping your phone bill by $15 if you either buy your phone outright or use the Next program?
15 isn't enough, especially considering the subsidy is more
Agreed, but it is better than what it was.
I don't really think anyone knows how much the subsidy is...
Does the actual subsidy provided by the carrier really matter from the point of view of the subscriber?
This of it this way. How much does a customer pay for an iPhone 5s at full price? $650. How much is it under a 2-year contract? $200. From the customer's perspective, the subsidy is $450.
So discounting the cost of the plan by $15/month does not benefit the customer.
The fact (or assumption) that the carrier pays less than $650 for the iPhone is irrelevant.
How does it not benefit? $15 is waaaay better than the $0 it's been for years.
If you are saying that the subsidy is $450 and you divide that by 24 months that shakes out to $18.75 a month in what you say the carrier is subsidizing.
AT&T is giving you a $15 bill credit if you buy the device at full retail. That's pretty much discounting the subsidy, if the subsidy is $450.
Feel free to correct me if I'm missing something here.
The subsidy model works for the carrier as it guarantees a customer over a period.
I agree, yet they're talking about getting rid of it. They can't eat their cake and have it too.
It is only 7-10 lines that get you the $25 per line per month deal.