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Instagram is Working on an iPad App

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Meta-owned social network Instagram is developing an app for the iPad, according to a report from The Information. An Instagram employee with insight into Instagram's recent moves to take advantage of the situation with TikTok shared the tidbit about the company's work on an app for tablets.

Instagram-Feature-2.jpg

Instagram users have wanted an Instagram app since the social network launched in 2010, but Instagram has only been an iPhone-only app. Instagram hasn't wanted to put the time or effort into iPad app development, and in 2022, Instagram head Adam Mosseri said in 2022 that there were no plans for an iPad app because there is "not a big enough group of people" calling for it to make it a priority. In 2020, Mosseri blamed a lack of employees, saying that the company has a limited number of employees and "lots to do," and an iPad app was not the "next best thing to do yet."

While there is no Instagram app for the iPad, the iPad is able to run the iPhone version of Instagram. It's not ideal because the app is not optimized for the larger iPad display.

Not much is known about the iPad version of Instagram, and there's no word on when it might launch. It is part of the company's plan to capitalize on the looming TikTok ban, which has also seen Instagram attempting to lure popular TikTok creators to Instagram.

Yesterday, Instagram invited creators to New York City to use a new video app called Edits, which is meant to replace the ByteDance-owned CapCut video editing app that was removed from App Stores in January. Edits has video editing tools for creators, and it is aimed at those who produce short-form videos on mobile devices.

Instagram has also increased the length of reels from 90 seconds to three minutes to match TikTok's video upload length, and made interface tweaks to make the app more closely resemble TikTok.

Article Link: Instagram is Working on an iPad App
 
Article Link
https://www.macrumors.com/2025/04/08/instagram-ipad-app/
Taking this long is worse than Apple with the calculator app. At least there were already hundreds of third party calculator apps on the iPad already. And Apple’s implementation with Apple Pencil and automatically finishing formulas in Notes, pretty brilliant.

iPad is meant to display photos on it. Instagram for iPad should’ve been a Day 1 app back in 2010.
 
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it shocks me how many apps lack an ipad counterpart despite all the infrastructure laid out like over 10 years ago to make it easy to adapt to an ipad variation. things like grocery store apps that are almost the perfect use case for an ipad…just insane.
 
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Seanm87 said:
I’ll believe it when I see it. Meta has no interest in the iPad.
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Agreed. Not only do they not have any interest in iPad, they also seem to want to grudge Apple & by extension its users by delaying features to its apps for long periods of time. It's been forever and a day since iPad & multi account support for WhatsApp has been in beta and still not seeing the light of day.

Definitely not holding my breath on this to be released before GTA 6
 
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Take Flight said:
it shocks me how many apps lack an ipad counterpart despite all the infrastructure laid out like over 10 years ago to make it easy to adapt to an ipad variation. things like grocery store apps that are almost the perfect use case for an ipad…just insane.
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This was the most disappointing thing when I finally bought an iPad, after using Android tablets for years. Early on, it was easy to believe that people made apps for iOS and iPadOS and then ported them to Android, simply because iOS had more total apps. But seeing tiny little iOS apps on the iPad not even expanding to the full screen, looking letterboxed, is just ridiculous. You already have multiple screen ratios and resolutions supported in iOS, how can you not just tell that framework to draw something even bigger for iPads?
 
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I've been really wanting this lately. Deleted instagram on my phone and installed on my iPad to help with random time wasting during the day.

Absurd to see the iPhone app come up on an iPad.
 
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