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i'd say its not gonna work out well
i mean, what kind of content people would pay for? because paying infuencers so you can see their new eye liner posts that she was paid to advertise is kinda stupid, no?
and nudity is not allowed either on the IG and App Store, so no onlyfans/patreon competition.
 
So before I slam this as being idiotic as I am inclined to do, what is a possible use case here? Like, a band releasing a new song? Or something else? I honestly would like to know more.
 
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So before I slam this as being idiotic as I am inclined to do, what is a possible use case here? Like, a band releasing a new song? Or something else? I honestly would like to know more.
- News-site paywall.
- Instagram magazines exclusive content.
- TV-shows exclusive extra content (behind the scenes of American Idol..)
- Access to direct conversations with artists, TV-profiles.
- Clout of commenting with a badge separating you from non subscribes (look at twitch on how “subs” interact with “non-subs”, badges etc. )
- “Superfan” of an artist and access to stories from before/after gigs, in the studio etc.

Not saying these are great ways to do it. Just probably a few ways on how we’ll see it in reality if it takes off.

I’d just compare it less to OnlyFans and see it more of a way businesses already have paywalled content on their own platforms (websites, streaming services) or Patreon but with the aspect of instant access direct in your own feed and Instagram want the content to live on their platform instead.

Edit: also not saying I think this is a particularly good feature at all. My initial thought was like yours - stupidity.

Edit again: and of course influencers will post their SECRET skin care routine. Or their SECRET way of editing their photos
 
We're in a new economy for sure. people with the "10K true fans" can make a living by accepting payments and tips but it's a balancing act. You can't ask your fans to give you $5 on YouTube, Instagram, SnapChat, Patreon and OnlyFans. Few 'whales' are going to give you $25 a month to look good and go on adventures.

I guess some one who ONLY has an Instagram following might turn this on to make a grand a month from subscribers but I think 'fans' are going to start having subscription overload. Anyone managing their money with a budget has a limited amount of money they can spend on subscriptions so the already very crowded influencer market even in small niches is going to mean everyone 'influencing' is trying to access the same dollars. I think a lot of influencers will just leave the industry and give up and then these companies betting on these 15% fees are going to suffer.

There are whales out there who are giving thousands of dollars a month to Twitch streamers and OnlyFans creators I guess that won't go away.

Talking about myself, I have 10K followers on Youtube and a 'failed' presence on my blog, instagram and newsletter and pattern and I have about 10 paying 'fans' who I make $30 a month on in total. Then there's $200 a month I get from Amazon Affiliates and $500 from YouTube from ads. So I'm making about $850 a month by just being myself but in no way trying like at all to influence or gain fans or do things for my subscribers. Still, I think my conversion from free to paid is probably pretty standard. 1 million subscribers would be 1000 fans or about $3,000 a month before advertising. That's livable in some parts of the country so those with 1 million free subscribers can probably plan to convert 1000 of them to pay...more if they're attractive which I'm not :)

It's not sustainable for your whole life though. There's a limit to how much human traffic and attention is available online and everyone has to fight for that.

That's why young influencers will do each and everything to get as much attention as possible. Any attention grabbing act, even breaking the law, buying bots, conspiring with other influencers to scam followers. It's very common because they know they only have a window of a few years to do this.

After the window of the attention passes to newer younger people. The older influencers become old, uninteresting, and some in deep legal trouble.
 
I’m not sure how this is related to NFTs?
Well I see it as being similar in the sense that someone is trying to sell an idea to you by trying to (desperately) convince you of it's (completely made up) value. "You need to pay to get this exclusive content we've already given you for free (with ads mind you so not really free) but now we want to charge you for it TRUST US it's worth itt!!11!!" (omg pls trust us we need more money to be more rich / keep our already high wealth level / scam you) And they are trying to start a market where one doesn't exist or is needed.

Essentially some people trying to make others believe in and pray to the meritocracy... when anyone who has studied it, even in passing, knows it is false. A lie. A dim hope, little else.
 
It's not sustainable for your whole life though. There's a limit to how much human traffic and attention is available online and everyone has to fight for that.

That's why young influencers will do each and everything to get as much attention as possible. Any attention grabbing act, even breaking the law, buying bots, conspiring with other influencers to scam followers. It's very common because they know they only have a window of a few years to do this.

After the window of the attention passes to newer younger people. The older influencers become old, uninteresting, and some in deep legal trouble.

Yep, that's very true. I wasn't like that, seriously but there is a desperation to influencers even those that are old enough to know better. There's a value to quality content though. I don't have a following but I still get 2 million views a year because I make automotive how-to videos. People searching for things a decade from now will still find it. That's fare more valuable long-tail than someone's travel vlog. Those videos have a shelf life just like their young bodies :)

The people watching my videos have no care what my waistline size is. They just want the freaking torque spec for their car's oil drain plug.
 
For the time being, all of the money earned from subscriptions will go directly to creators, and Instagram will not begin taking a cut until "at least 2023," with the aim of helping creators "make a living." become reliant on the revenue stream so they're locked into the Instagram platform.
Fixed it.
 
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If they allow adult content, this will go great. If not, I can’t imagine it ends up being very lucrative. It works for YouTubers because they’re producing lengthy videos and detailed instructional videos or lessons or educational entertainment.

But photos and short clips? Unless there are naked chicks, it’s not happening.
 
I was about to say “well, there goes a good chunk of IG’s user base“ because surely, no one would pay for that.
But then I remembered that people pay for farts in jars these days.
 
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I have always in photography forums said the problem with stills over video is the monetization part. For video platforms, like YouTube, you put your work up and you wait for the ad cents to kick in. Video as a medium makes sense for ad revenue because people will stick there to watch the video until the ad rolls in.

There's no such equivalent for stills. For stills we look at the picture and we scroll away. It's not easy to monetize stills as video would. Even Twitter is better because we have to stick around to read the stupid tweet.

So this is a good thing.
 
More fool anyone that buys into this. Pay some jumped up little sod money to tell you how much they like a product that they’ve never even used? Then they can continue swanning about the trendy parts of the city taking photos of vegan meals they’re eating.
 
Good idea Facebook, because it worked out so well for Twitter, LOL
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