You aren't even on the same image as the point.
1. Whether the upgrade charge is fair or not is irrelevant because
2. Companies charge what people will pay for their product, service or upgrade.
3. Some companies charge separately for upgrades, some don't.
4. Complaining about it on a discussion forum accomplishes nothing.
Take off the diaper, put on your big boy pants, reread Point 2 and deal with it.
if enough people switch products and don't buy the upgrade, Intelliborn will get the message. In other words, actually do something other than complaining.