I understand your feedback, and I want to share my personal thoughts on this below. I do not speak on behalf of MacRumors as a whole.
I have seen many independent ad-supported news websites or blogs struggle in recent years, or even shut down. iMore, as one example within the Apple news sphere.
I think MacRumors provides excellent coverage of Apple news and rumors on a daily basis. I view the odd title like this one that might be more casual or withhold some details as a subsidy in a sense. These stories generally receive more views, which helps to support our organization and the many other quality stories we write with straightforward titles or more depth.
AnandTech shutting down is a sad example of how focusing 100% on quality alone isn’t always enough to stay afloat. They offered incredibly deep technical analysis.
The alternative solution that some sites like The Verge have turned to is a paywall, which is totally fine, but that also upsets some readers!
If you want MacRumors to exist for free for many years to come, like I do, then I hope you can see where I’m coming from. Still, thank you for voicing your totally valid feedback.
It’s also totally your right to simply disagree with me and/or thumbs-down this post, but I’m not sure that changes the reality of the situation for ad-supported web publications.