I think the iPad Mini has to be $199 to avoid the possibility of being a flop. It essentially needs to be a cheaper iPad alternative that is Apple branded to keep/gain people in the Apple ecosystem.
The iPod touch can be more expensive. Laptops are more expensive than desktops. Smart Cars are over priced. Your paying for portability.
Apple might focus on iBooks with the mini, but I personally think it's really to push themselves into more hands. There are plenty of older, younger, and poor college kids still without a tablet or an apple device.
I really think they need to take the slight profit hit to keep themselves in the picture for the long haul.
The iPod touch can be more expensive. Laptops are more expensive than desktops. Smart Cars are over priced. Your paying for portability.
Apple might focus on iBooks with the mini, but I personally think it's really to push themselves into more hands. There are plenty of older, younger, and poor college kids still without a tablet or an apple device.
I really think they need to take the slight profit hit to keep themselves in the picture for the long haul.