The graph shows 45% Pro/Max. The rest is non-Pro. Apple definitely sells more non-Pro devices.
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iPhone 15 and 15 Plus Proving Less Popular With Buyers This Year
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The graph shows 45% Pro/Max. The rest is non-Pro. Apple definitely sells more non-Pro devices.
Because it offers nothing new or groundbreaking? Call me crazy, but just a hunch! Time for Tim Cook to go 👍
I think we've reached the point where the pain-in-the-ass factor of switching your phones is n't even worth the new features you get. This is now a mature market and year-over-year updates are really not exciting anymore.
I upgraded from a 12 Pro Max to a 15 Pro Max because AT&T offered me a deal too good to pass up... but this upgrade was easy the least exciting phone upgrade I've ever had. The actual difference in your day-to-day experience is barely even noticeable.
I think we're witnessing the market go from an average of a 2 year life cycle to a 3 or 4 year life cycle and no one even cares.
I upgraded from a 12 Pro Max to a 15 Pro Max because AT&T offered me a deal too good to pass up... but this upgrade was easy the least exciting phone upgrade I've ever had. The actual difference in your day-to-day experience is barely even noticeable.
I think we're witnessing the market go from an average of a 2 year life cycle to a 3 or 4 year life cycle and no one even cares.
I think you are onto something. I suspect the washed out colors of the 15 series is driving some sales towards the models with more vibrant colors (and that's saying something as the 14 series doesn't have the most inspiring color palette either unless you are a big fan or red or yellow). The 13 series seems to still be doing pretty well too for the 2 year old option (honestly, I wanted to hold onto my 2 year old green 13 until Apple made another green one that wasn't so pale).
iPhone 15/15 Plus can be considered an iPhone 14 Pro/Pro Max since it uses the same A16 Bionic but in an aluminum body, no telephoto, no Pro Motion, uses USB Type C instead of Lightning...
iPhone 14/14 Plus can be considered an iPhone 13 Pro/Pro Max since it uses the same A15 Bionic but in an aluminum body, no telephoto, no Pro Motion...
iPhone 14/14 Plus can be considered an iPhone 13 Pro/Pro Max since it uses the same A15 Bionic but in an aluminum body, no telephoto, no Pro Motion...
Less popular could also be another factor. Those lower end budget buyers are not spending money like myself. The inflation is real, I'm saving money to pay off my mortgage asap and I am not looking to upgrade my iPhone 12 mini anytime soon.
Hard to believe I’d ever defend the notch, but here we are.
The Pro devices would do even worse if Apple made the lower phones have 120 hz OLED screens and the newest A series chips. The goal is profit, not volume.
Hope they address the display issues for eye strain moving forward.
What does a posh new Apple telephone do that my trusty 6S doesn't?
Make a sub-5.5" phone and I'll buy one.
My sister in law upgraded from a 12 to a 256GB 14 Pro for 5 bucks a month with trade in. There was ZERO reason to pay full price for a 15 with aggressive carrier deals like that.
Apple needs to stop iterating and get back to innovating.
Apple needs to stop iterating and get back to innovating.
If refresh rate is your thing, then I guess. Sure 120Hz would be great. But I certainly don’t care - and I worked in TV for decades.
You either care about features in which case you get the Pro or you don't care at all and just want a decent iPhone at the lowest possible price, in which case you get an older generation of phone which to MOST people is indistinguishable from the current version.
My husband brought home a loaner iPhone 13 recently (he is a doctor and this was issued to him for taking certain pages). And even I who research this stuff all the time, couldn't tell at first that it wasn't the latest model. For average customers they must all be exactly the same so why spend money on the most recent one.
I'll still be getting my husband an iPhone 15 when it is time to upgrade due to usb-c. But I totally understand why most people don't care.
I honestly think apple could release the base iPhone once every 2 years since they are hell-bent on intentionally holding back this model.
My husband brought home a loaner iPhone 13 recently (he is a doctor and this was issued to him for taking certain pages). And even I who research this stuff all the time, couldn't tell at first that it wasn't the latest model. For average customers they must all be exactly the same so why spend money on the most recent one.
I'll still be getting my husband an iPhone 15 when it is time to upgrade due to usb-c. But I totally understand why most people don't care.
I honestly think apple could release the base iPhone once every 2 years since they are hell-bent on intentionally holding back this model.
People that can afford a Pro or Pro Max are less price sensitive.
Hopefully iPhone 16 will offer more value. But judging from current rumours, very likely not.
Maybe iPhone sales will improve when Apple offers AI capabilities on iPhone 16. Qualcomm said yesterday during their earnings conference call that their AI smartphone chips are seeing strong demand, especially in China, which could explain why iPhone sales in China are down. Chinese buyers preferring AI-capable smartphones from Oppo, Huawei, Vivo, etc.
May 1 (Reuters) - Qualcomm on Wednesday forecast quarterly sales and adjusted profit above Wall Street expectations, driven by selling more and pricier chips into Android smartphones with artificial-intelligence features.
After a smartphone slump last year, Qualcomm said that China's Android market - which has become critical to the company - has started to pick up, with consumers there shifting toward purchasing higher-priced devices that can accommodate AI chatbots.
The company said its sales to Chinese smartphone makers have grown 40% in the first half of its fiscal year, a sign of recovery in that market.
"AI is driving a lot of silicon content in those devices because of the expected computational capability to run those models," Chief Executive Cristiano Amon told analysts on a conference call. "Users want to buy a more capable phone that can run AI."
Qualcomm's forecast for the recovery in China's smartphone market recovery may not extend to Apple's iPhone.
May 1 (Reuters) - Qualcomm on Wednesday forecast quarterly sales and adjusted profit above Wall Street expectations, driven by selling more and pricier chips into Android smartphones with artificial-intelligence features.
After a smartphone slump last year, Qualcomm said that China's Android market - which has become critical to the company - has started to pick up, with consumers there shifting toward purchasing higher-priced devices that can accommodate AI chatbots.
The company said its sales to Chinese smartphone makers have grown 40% in the first half of its fiscal year, a sign of recovery in that market.
"AI is driving a lot of silicon content in those devices because of the expected computational capability to run those models," Chief Executive Cristiano Amon told analysts on a conference call. "Users want to buy a more capable phone that can run AI."
Qualcomm's forecast for the recovery in China's smartphone market recovery may not extend to Apple's iPhone.
Take better pictures. works faster. Face id. Better screen. But i agree with your sentiment. Posted from my Nokia 5110.
But, but, the titanium!!
Looks like iOS system and battery performance nerfs incoming to the 12, 13 and 14 series...
Looks like iOS system and battery performance nerfs incoming to the 12, 13 and 14 series...