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Apple analyst Ming-Chi Kuo today predicted that demand for the iPhone 15 series will be lower than that of the iPhone 14 series this year. Kuo said the lower demand could make it challenging for Apple suppliers to grow revenue in the second half of 2023.

iPhone-15-Blue-Three-Quarters-Perspective-Feature.jpg

The upcoming iPhone lineup should consist of the iPhone 15, iPhone 15 Plus, iPhone 15 Pro, and iPhone 15 Pro Max. All four models are rumored to be equipped with a USB-C port and the Dynamic Island, which is currently exclusive to the iPhone 14 Pro models. Additional features are rumored for the iPhone 15 Pro models, including a faster A17 Bionic chip, titanium frame, customizable Action button, thinner bezels around the display, Wi-Fi 6E support, up to 5-6x optical zoom for the Pro Max camera, and more.

iPhone 15 Pro models will likely cost $100 to $200 more than iPhone 14 Pro models in the U.S., according to Tim Long, an analyst at British bank Barclays. These price increases could temper demand for the devices, especially as some consumers may be reducing their discretionary spending due to above-average inflation over the past few years.

In the end, Kuo's prediction is still just a prediction, and we'll have to wait and see how well the iPhone 15 series sells. The addition of a USB-C port has been a long-awaited feature among tech enthusiasts, and the Dynamic Island expanding to the standard iPhone 15 and iPhone 15 Plus could help to boost sales of those lower-end models.

Apple is expected to unveil the iPhone 15 series in early September. Are you planning to upgrade? Let us know in the comments section.

Article Link: iPhone 15 Demand Predicted to Be Lower Than iPhone 14: Are You Planning to Upgrade?
 
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The iP14 Pro's main 1x camera was a HUGE leap ahead - we've last seen something like this with the 3gs -> 4 upgrade.

According to the rumors published so far, very modest camera improvements are to be expected. No wonder not many people will want to upgrade from the 14 Pro.
 
With USB C, potentially Thunderbolt, a new process node after years on 5nm, new LIPO screens, the new periscope and potentially variable zoom camera, and titanium, this honestly sounded like supercycle to me

14 Pro was the underwhelming one with an overprocessed oversharp looking camera, I hope they fix that and let the larger lens look more natural without overprocessing
 
Higher prices = lower demand
Lower prices = higher demand

That simple
Higher price coupled with on-going inflation will definitely lower demand. Not sure what Apple's thinking here.
Don't think prices will be going down any further.

What are we going to do when Apple announces the iPhone Ultra? 😭😭
 
Yeah, I'm going to upgrade from my 13 mini. I can't stand the screen size any longer and the battery life is rapidly depleting. I can get maybe 5 hours on of battery runtime (at best) on this phone if I'm wearing my Apple Watch.

The question is what to upgrade to...

Either the 15 Plus or the 15 Pro (non Max) are in the running. If they do hike the price, I'm more likely to opt for the 15 Plus, since that's supposed to have the 48 MP cameras anyway. The largest battery of them all solves my other problem - battery runtime.

I just hope this year's color options aren't tacky.
 
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