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Ahead of the launch of the iPhone 15 and iPhone 15 Pro models, rumors from leakers like Majin Bu and Kosutami suggested that the new iPhones would be sold with color-matched braided USB-C to USB-C cables, but that didn't happen.

iphone-15-charging-cable.jpg
The cable that comes with the new iPhone 15​

Apple did update the iPhone 15 and iPhone 15 Pro with a USB-C port, but they are sold with standard, plain white braided USB-C to USB-C cables.

Images of the supposed "color-matched" cables were in the soft pastel colors that the iPhones were rumored to come in, but looking back, the colors were slightly off. Leaks also suggested that the cables could be 50 percent longer at 1.5m in length, but that was also incorrect.

iphone-15-color-matched-cables.jpg
The rumored color-matched cables that turned out to be fake​

All of the iPhone 15 models are sold with a USB-C to USB-C cable that is one meter in length, but the cables are indeed braided for additional durability. Apple is selling no braided USB-C to USB-C cables in colors that match the iPhones, though there is a 1-meter black Thunderbolt 4 cable that enables USB 3.2 transfer speeds of up to 10Gb/s on the iPhone 15 Pro.

Article Link: iPhone 15 Models Do Not Come With Rumored Color-Matched Braided USB-C Cables
 
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I guess the suppliers only make those coloured cables in USB 3 format.
 
At least they’re braided.

The ‘leak’ was most likely an Apple red herring.

I agree. A lot of the info that was leaked turned out to be correct. Apple surely peppers the info they provide to people with slightly changed details, or other fake (but plausible) info, so they can trace leaks back to who they come from.
 
At least they’re braided.

The ‘leak’ was most likely an Apple red herring.
Doubt its an intentional distraction-fake from Apple, or attention-grab fake from 3rd party.

More likely explanation is Apple sourced these components (color-matched cables). Vendors submitted their product samples. The leak occured along this chain. Then ultimately Apple decided not to pursue it, whether due to cost or another product decision.

Apple deliberately engineering up a fake, or 3rd party conjuring it up (with no obvious gain) is too conspiratorial.
 
This is the kind of feature Steve Jobs would have insisted on but Tim Cook/Jeff Williams opted for the $0.70/cable savings. Definitely. Supply chain boys would never go for this on a high volume product like iPhone. iMac, sure, whatever, people pay through the nose.
 
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