Well, you were the one suggesting they had to become an MVNO, are you now changing your mind? Then again, Google Fi is just an MVNO for T-Mobile/Deutsche Telekom. So what is your point actually? It is simply the T-Mobile network. T-Mobile does that for most cars as well with inbuilt systems. Really nothing unique or special apart from marketing, it seems. Now, don't get me wrong the T-Mobile network is pretty good in my experience, but I don't see the value or need to start an MVNO and put your own label on it.