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iPhone 17 Air's Standout Color Option Rumored to Be Different From Any Before

Apple Unveils iPhone 17 Air in Magical Blue: The Future Is... Slightly More Blue​



CUPERTINO, CA — In a move sure to send fanboys into an existential crisis over whether their Midnight iPhone 16 still sparks joy, Apple has announced the groundbreaking, life-altering, soul-stirring iPhone 17 Air. And this time, it’s Magical Blue.

Yes. Magical. Not Pacific Blue. Not Sierra Blue. Not "this-is-just-Sky-Blue-you-hipsters" Blue. Magical Blue. Because regular blue simply doesn’t justify another $1,299 base price.

Thin Air​

Let’s talk specs. The iPhone 17 Air is thinner than ever—because it turns out, if you remove ports, buttons, and the will to live from your design team, you can save a whopping 0.3mm. Apple has now made the iPhone so light that if you sneeze near it, it might actually qualify for drone registration.

"But how do you turn it on?" you ask, naively.

Oh, dear reader. You don’t. It knows. It’s magical.

A19X Bionic+ Ultra Nano Quantum​

Apple, in its infinite wisdom, slapped in a new chip: the A19X Bionic+ Ultra Nano Quantum Core (UNQC), a name that sounds like the final boss in a cyberpunk JRPG. Apple claims it's "30% faster at doing things you already don’t notice," like scrolling through TikTok or ghosting people in iMessage with smoother animations.

Oh, and Siri’s "more responsive." Which means now she can mishear your requests 18% faster.

MagSafe 4.0: Now With Fewer Magnets?​

Let’s not forget the new MagSafe system. It’s… worse. But they added a haptic ding when it doesn’t connect properly. Progress?

Also, surprise: it no longer works with your MagSafe 3.0 accessories unless you buy the Magical Blue Adapter™ for just $79. Or $89 if you want it in Starlight Beige.

The Camera: Now With Extra Lens Flare (J.J. Abrams would be proud)​

Of course, the camera. This year’s new feature: AI mood detection. If you look sad in a selfie, it will automatically apply a "Live Laugh Love" filter and a bit of blush.

And let’s not ignore the new lens array. It’s not functionally better. It just looks more aggressive now. Probably to justify the rear panel looking like a stovetop from 2075.

Price and Availability​

The iPhone 17 Air in Magical Blue starts at $1,299 for the 128GB version, but you’ll obviously need the $1,599 ProMaxUltraSuper edition to get the full “Air” experience. Like 120Hz. And the actual Magical Blue color. Yes, that’s exclusive. The base model only comes in Mystic Cerulean, which is totally not the same thing.

Preorders begin this Friday, and shipping starts when Apple finishes airlifting Tim Cook out of the diamond-encrusted keynote bunker.

Final Thoughts​

The iPhone 17 Air in Magical Blue is sleek, expensive, largely unnecessary, and entirely irresistible to those already in too deep. It doesn’t do much that your iPhone 15 didn’t do, but hey—it’s thinner, glossier, and blue.

And honestly, who are we kidding? You’ll buy it. We all will.

Just remember: if it’s not Magical Blue, it’s basically garbage.

 
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MacRumors said:
iPhone 17 Air's blue finish is "different from all the blue colors released by Apple in the past." The finish is apparently "very light," and in low-light conditions, could be "easy to confuse with white."
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So, exactly the same as the iPhone 15 I’m typing this on then?

Pretty disappointing if true. Not sure why they keep going back to blue, but it would be great if they’d switch things up a bit and try some new colors for once!
 
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Donkey Man said:
When external iPhone colors are Apple’s biggest innovation, you see how things are going down the drain for the company.
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Especially when even these new colors are made only to impress design snobs instead of customers. Like the new M4 Macbook Air Sky Blue (also not blue, just silver most of the time).
 
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Here I re-wrote the article, at least one is funny rather than just sad:



### Apple Rumored to Reinvent the Color Blue (Again) with iPhone 17 Air

In what can only be described as a bold chromatic revolution, Apple is reportedly preparing to unveil the iPhone 17 Air in a color the world has never quite seen before: blue. But not just any blue—a new, lighter, more ambiguous blue. Possibly white. But still blue.

The rumor, which wafted out of Asia via the Weibo account “Fixed Focus Digital,” suggests that this ethereal shade will be the “main color” of the iPhone 17 Air, meaning it will likely feature prominently in Apple’s marketing materials, keynote slides, and possibly even Tim Cook’s shirt.

According to the leaker, the new finish is “different from all the blue colors released by Apple in the past,” which is no small claim given Apple’s long and storied history of blues, including but not limited to: Pacific Blue, Sierra Blue, and That Other Blue From That One Year. This latest iteration is said to be “very light,” and in dim lighting, “easy to confuse with white”—a feature that will no doubt delight users who enjoy a little existential uncertainty with their hardware.

The description bears a striking resemblance to the iPhone 13 Pro’s Sierra Blue, a color that famously walked the line between icy sophistication and “did I buy the silver one by mistake?” Apple has since continued its pastel pilgrimage with the iPhone 15 lineup, exploring hues so subtle they might only be visible to owls or design executives.

As for Fixed Focus Digital, the leaker’s track record is a mixed bag. They correctly predicted that the fourth-generation iPhone SE would be rebranded as the “iPhone 16e” (a name that sounds like a spreadsheet cell), and that the iPhone 16 Pro would come in Gold Titanium—a color that screams “luxury” and “fingerprint magnet” in equal measure. Other predictions, however, have not aged quite as gracefully.

The iPhone 17 Air, along with its ambiguously blue complexion, is expected to debut this fall, assuming Apple doesn’t pivot to a surprise shade like “Quantum Beige” or “Postmodern Mauve.”
 
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Ugh. More pastel.

The only thing they could do that would be worse is Zune Brown.
 
Makes sense. They will market the device as ‘light as a cloud’. Will look natural in blue floating in the air in promotional materials.
 
MacRumors said:
Article Link: iPhone 17 Air's Standout Color Option Rumored to Be Different From Any Before
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Ooh, I'm hoping for a Marty's cap from Back to the Future Part II –style holographic blue…

1751975826527.png
 
There has to be some technical or cost reason we don't understand to explain this total lack of vibrant fun colors on nearly all the iPhones, for years now.
 
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turbineseaplane said:
There has to be some technical or cost reason we don't understand to explain this total lack of vibrant fun colors on nearly all the iPhones, for years now.
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I think the colors on with the 16 series are pretty nice finally with their blue, green and pink. The Pro line is what has really been lacking.
 
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ab2c4 said:
I think the colors on with the 16 series are pretty nice finally with their blue, green and pink. The Pro line is what has really been lacking.
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Better, I agree -- I just don't understand why we can't get some iMac style colors.

My 13 Mini is Product Red and I LOVE how bold it is.
 
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