Price increase is expected but concern, on a scale of 1 to 10 (highest), about a 2. The real concern, and not addressed, is the impact it has on the carriers “deals.” While each of the major carriers in the US offer some form of a “free” phone which they benefit from as it prevents people from jumping to a different carrier for the term without paying off the phone. Frankly, my iPhone 15 Pro cost me $0 with 3 or 4 months left on the 2 year obligation, where would then be able to repeat with a “free” 17 Pro. Technically it is not free as do have to pay the sales tax, but rack months bill shows the normal 0% finance charge with the offsetting credit to cover, plus notes the remaining balance. The plan cost is immaterial as would have anyway for the other features.