It seems like the big market will be parents wanting to buy their teenagers/kids a 'cheaper' iPhone. Any parent who fell for it, will tell you the 8 gig 'free on contract' iPhone is useless. Most kids will fill up 8 gig in about a week. $99 puts it at a nice price point for other smartphones.
But I agree with the comments above...when you factor in the monthly cost, customers are paying WAY more over the life of the contract for the device than the cost. More fat profits for Apple.
And the off contract price is insane. Reminds of when everybody thought the iPad Mini would be $249-$279 and it came out at $329.
But I agree with the comments above...when you factor in the monthly cost, customers are paying WAY more over the life of the contract for the device than the cost. More fat profits for Apple.
And the off contract price is insane. Reminds of when everybody thought the iPad Mini would be $249-$279 and it came out at $329.