If you've dropped your previous phones 1000 times, then I think you are the problem.
On a more serious note...kitchen tile is hard. No big shocker that it cracked dropping it on that.
On a more sympathetic note...I do think that Apple's obsession with metal, glass, and ultra-thinness is a poor one for devices that are pulled in and out of pockets regularly. That they make them so smooth, glossy, and slippery just adds insult to injury. Plastic and rubber isn't glamourous, but it's probably a better set of material to use for devices that are used so frequently in a variety of conditions. Of course, we can always supplant the base materials by buying a bulky case, which I'd prefer not to do. I'd personally like to see them make a version of the latest phones out of materials that are less glamorous but a bit more shock-proof, even if it makes them a fraction thicker. They'd likely sell them for a bit cheaper than their fancy ultra-thin metal versions, so it would be a win-win for some of us.