iPhone lineup is getting REALLY cluttered..

Discussion in 'iPhone' started by chfilm, Sep 12, 2017.

  1. chfilm macrumors 68000

    chfilm

    Joined:
    Nov 15, 2012
    Location:
    Germany
    #1
    ..Seriously, why are they still selling the iphone 6s
    Maybe they could also throw in a few 4s and some 3Gs while they're at it?
    Bildschirmfoto 2017-09-13 um 00.17.06.jpg

    Have there ever been so many different iphones with so little to differentiate them (talking about the 6s, 6s+, 7, 7+, 8, 8+) on sale?? It's craziness!
    Probably there's some tim cook business strategy behind it, but cmon! Just lower the price for the 7 and remove the 6s!
     
  2. profets macrumors 601

    Joined:
    Mar 18, 2009
    #2
    While I myself would prefer a cleaner lineup, say like:

    iPhone SE
    iPhone
    iPhone Plus
    iPhone X

    I don’t think the new lineup is bad. It’s all relatively fast hardware (slowest phones in this lineup use the A9 which is still on par with 2017 Android offerings) and it hits a lot of price points, especially at the low end now which I think is great to make iPhone a more affordable product.
     
  3. BasicGreatGuy, Sep 12, 2017
    Last edited: Sep 12, 2017

    BasicGreatGuy Contributor

    BasicGreatGuy

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    #3
    Different phones and price levels for different people. It benefits Apple having some diversity in their products.

    It is amazing to me that of all the things to complain about, you chose this.

    If you are having a problem picking a phone from the product line, that is your problem, not Apples. If you have no problem making a decision, then ignore the choices you don't want and move on with your life.
     
  4. Nik macrumors 6502a

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    Jun 3, 2007
    Location:
    Germany
    #4
    I had to use the comparison chart for the first time today. The website also contributes to that mess because you have to scroll for ages in order to get an overview over the new features.
     
  5. mazdamiata210 macrumors 6502a

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    Sep 28, 2014
    #5
    I think Apple's new goal is to confuse the consumer as much as possible.
     
  6. Paddle1 macrumors 68040

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    May 1, 2013
    #6
    Definitely a bit confusing but not a big deal. 6s is still there for people who like a headphone jack!
     
  7. ET iPhone Home macrumors 68040

    ET iPhone Home

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    Orange County, California USA
  8. Jack Burton macrumors 6502a

    Jack Burton

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    Feb 27, 2015
    #8
    If they ever update the iPhone SE, that will be the new hotness.
     
  9. Danyall2010 macrumors newbie

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    Aug 24, 2016
    #9
    No because seven eight (ate) nine! :)
     
  10. Tsuchiya macrumors 68020

    Tsuchiya

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    Jun 7, 2008
    #10
    Good luck to all the Specialists who will have to run through that lineup every time they get an undecided customer :D

    Also I'm kind of confused about keeping the 6S in there.
     
  11. Goldfrapp macrumors 601

    Goldfrapp

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  12. Andres Cantu macrumors 68030

    Andres Cantu

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    #12
    Hey, at least people can finally get a larger screen for $449. Probably translates to a free phone for those who order business phones with two-year contracts.
     
  13. joeblow7777 macrumors 603

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    Sep 7, 2010
    #13
    Why does it matter to you guys what they choose to sell? More options and more choice seems like a good thing.
     
  14. profets macrumors 601

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    Mar 18, 2009
    #14
    Me? I ended my post with this. I think it's good how much choice there is:

     
  15. BeeGood macrumors 68000

    BeeGood

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    #15
    I dunno....maybe because all of those phones still sell?

    There is plenty of discernible difference between each of those phones.
     
  16. joeblow7777 macrumors 603

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    Sep 7, 2010
    #16
    True, but you starting by stating a preference for a smaller lineup, so I wasn't sure why you felt that way.
     
  17. profets macrumors 601

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    Mar 18, 2009
    #17
    I just like seeing a clean line up (more for naming and clarity) but it could still hit many price points. Also to prevent older phones from hanging around for so long like they did in the past. But the current range of phones, even back to the SE and 6s are still quite capable and significantly reduced in price so I think it's a good move.
     
  18. Tthomas612 macrumors 65816

    Tthomas612

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    Aug 24, 2013
    #18
    Well we knew the 7 and 7 Plus was staying... top selling phone in the world and a lot of us will be hanging onto them until November now ...

    The 6s and 6s Plus are also great phones too... the A9 still beats a lot of the Android flagships
     
  19. Cloudsurfer macrumors 65816

    Cloudsurfer

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    Netherlands
    #19
    The 6s is an A9 device and those things still scream. No reason not to sell it, it’ll probably still be supported for some time.
     
  20. mbonness, Sep 12, 2017
    Last edited: Sep 12, 2017

    mbonness macrumors newbie

    mbonness

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    #20
    Why does it matter? It doesn't, of course. But isn't armchair-quarterbacking Apple's strategy half the point of this forum?

    I had the same thought about the line-up today. Obviously, Tim and company are smarter than me. They've analyzed this approach to the nth degree. And Apple will make even more money with it. But it's not self-evident and, as with the iPad line-up, it represents a further departure from Steve's super simple, four-quadrants line-ups.

    Like all of us here, I enjoy keeping-up with the distinctions between Apple's products and advising my friends and family about them. But I'd be hard-pressed to distinguish between the various iPhones now, apart from pointing-out what some of you have already said. --Which is that the SE, 6s, and 6s Plus are all very capable devices for most consumers' needs, and that there aren't necessarily any truly compelling advantages to the 7 and 8 (besides maybe the 8's wireless charging). --So people can save a lot of money, with little or no downside, by opting for one of the older devices. And how that helps Apple make more money isn't obvious to me. --I mean, setting aside price-elasticity (which doesn't seem all that unreasonable with smartphones these days, as ridiculous as that is).

    Now if Apple were spreading different devices around different geographic markets, some of which are way more price-sensitive than the US, Europe, etc., I could understand keeping all of these devices around. But that's not what they're doing. Which is why this cluttered line-up seems so strange.

    I'm still holding onto an iPhone 6, which is adequate for my purposes. I'd be excited to grab an iPhone X. But at the $1,000 price-point, that's not gonna happen. So how does Apple's line-up motivate me, and others like me, to upgrade? Flooding the space between my 6 and the X with six phones (6s, 6s Plus, 7, 7 Plus, 8, and 8 Plus), none of which are super-compelling just doesn't do it. Pushing the price of the X down to $700, however, might. And I'm sure that day will come eventually. But, for now, this line-up doesn't move me. And I can't imagine being an Apple Store clerk, trying to distinguish between theses devices for the average consumer.

    Also, totally off-topic, but, man, the bezel on the iPhone X's bezel-less screen is huge! Am I right?!
     
  21. BigAppleNYC123 macrumors regular

    BigAppleNYC123

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    Jun 6, 2017
    #21
    Apple does this so there is an iPhone for every budget. It’s not only unsurprising, it’s smart, and a boon to the consumer. Choice is good.
     
  22. Relentless Power macrumors Penryn

    Relentless Power

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    Jul 12, 2016
    #22
    Agreed. And they offer the largest lineup over any other smart phone manufacturer. It's not just about having a larger line up, it's the affordability factor as well. They have there top iPhone X starting at $1000 and an iPhone SE at $350. There's something for everybody.
     
  23. chfilm thread starter macrumors 68000

    chfilm

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    Nov 15, 2012
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    Germany
    #23
    It deeply contradicts what Steve jobs did with Apple when he returned to them, that's why it bothers me.
     
  24. joeblow7777 macrumors 603

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    Sep 7, 2010
    #24
    I'm sorry, are you an Apple executive, or were you a personal friend of Steve Jobs? If neither, I still don't see why this should matter to you personally.
     
  25. mbonness, Sep 13, 2017
    Last edited: Sep 13, 2017

    mbonness macrumors newbie

    mbonness

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    #25
    Regardless of whether any of us are an Apple executive or Steve Jobs' personal friend, I have to admit, I feel sorta the same way about this latest line-up. I mean, we all have a personal attachment to Apple (a giant corporation), as silly as that might be. But I've never quite understood the unquestioning devotion to their strategic moves. They do make mistakes from time to time (e.g., the trashcan Mac Pro, the MBP Touchbar). There's nothing wrong with observing that Steve's narrowing of the product line-ups was very elegant and distinct from most other hardware companies'. And be honest: if Apple had reduced the iPhone line-up to two phones yesterday (for example, the 7 and the X), we'd all be gushing about how brilliant they are to keep things simple for consumers, while others would be complaining about the lack of additional price-points.

    I'm a long-time Apple loyalist, for better and for worse (as all of us here are, of course). And I own some Apple stock (as many of you probably do too). So I've got both emotional and financial interests in their success. But there's nothing sacrilegious with asking why Apple does what it does or with having any particular feeling in reaction! The new iPhone line-up is objectively large. And it's objectively larger than in the past. To each his own about how that makes you feel!
     

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