Apple needs to make an iPhone Ultra, where the camera alone costs Apple $1000 to make, and the whole phone itself has to be sold for $5,000. Market it to photography and videography professionals, but really it'd be the ultimate status symbol and wishlist for 90% of teens and young people in the country. Spending $5,000 on a phone would be the ultimate flex. Still keep the Pro and regular phones around at the same price range they are now, with the Pro phones still having among top of class camera.