Become a MacRumors Supporter for $25/year with no ads, private forums, and more!

MacRumors

macrumors bot
Original poster
Apr 12, 2001
57,010
19,896


Apple shipped an estimated 20 million iPhones in North America in the first calendar quarter of 2022, marking notable growth, according to shipment estimates that were shared today by Canalys.

iPhone-13-Feature-Candy-Corn.jpg

iPhone shipments were up nearly 20 percent from the 17 million iPhones shipped in the year-ago quarter, and Apple's market share hit 51 percent, up from 45 percent.

Apple was the number one smartphone vendor in North America, with Samsung coming in second with 10.5 million smartphones shipped. Lenovo was a distant third with 4 million smartphones shipped, and TCL, Google and others sent out even fewer. Apple, Google, and Lenovo saw market share growth during the quarter, while TCL, Samsung, and other smaller vendors did not.

smartphone-shipments-q1-2022-north-america.jpg

Canalys attributes Apple's notable growth to the popularity of the iPhone 13 lineup, which came out last September. The iPhone 13 models introduced camera improvements, faster A15 chips, battery life improvements, smaller notches, new colors, and more. The $429 5G iPhone SE also helped Apple boost sales during the quarter.
"The North American smartphone market has been buoyed by Apple's strong growth," said Canalys Analyst Brian Lynch. "This quarter, the iPhone 13's high popularity was the key driver. With global demand more uncertain, Apple has shifted more devices back into North America after prioritizing other regions in Q4 2021, allowing it to greater fulfill demand and deliver on backorders from the previous quarter. In addition, the launch of the latest edition of the iPhone SE offers an affordable option for many of North America's fiercely loyal iOS users. Despite not being mmWave-enabled, carriers' increasing investments in C-band and sub-6GHz spectrums will open the door for the iPhone SE's market growth in the coming quarters."
The North American smartphone market reached 39 million units shipped in total, up 3.7 percent compared to last year. Going forward, Canalys believes supply chain issues are going to be a continued problem for smartphone vendors, but the North American market is expected to take priority and "maintain healthy supply levels."

Article Link: iPhone Shipments Up Nearly 20% in Q1 2022 in North America
 
  • Like
Reactions: DeepIn2U
This is what is marking up the shipments. All the upgrades! Sad to know iPhone Mini won't be included in 2023.

 

winxmac

macrumors 6502
Sep 1, 2021
349
458
I wish they have kept the camera layout of iPhone 11 and iPhone 12/Mini for iPhone 13/Mini but I guess it does not really matter since I can't afford to buy it outright [full price at point of sale]

Does iPhone SE 2022 also contribute to the shipments? I guess not since it was announced in March 2022 and probably the shipment started April 2022 which is already Q2 2022
 
Last edited:

MrMojo1

macrumors regular
Aug 25, 2010
209
122
New England
Apple ships more iPhones in the US than the rest of the industry's shipments combined. Dang.
Not surprising since the U.S. is Apple's primary home market with China being the secondary largest market.
iPhones are more expensive outside of the U.S. where Android smartphones are more dominant.
 
  • Like
Reactions: BluefinTuna

MauiPa

macrumors 68030
Apr 18, 2018
2,960
4,325
So much for those those who say customers don't want privacy and security. Now maybe with things like loosening up App Store policies such as increasing subscription prices being left to developers, and reader apps bypassing App Store, maybe the few who seem to want to break up security and privacy can be satiated. After all let the customer decide Apple one way, android, another way, Windows phone - a third way (oh, wait, I forgot)
 
  • Like
Reactions: Jovijoker

winxmac

macrumors 6502
Sep 1, 2021
349
458
Not surprising since the U.S. is Apple's primary home market with China being the secondary largest market.
iPhones are more expensive outside of the U.S. where Android smartphones are more dominant.
VERY EXPENSIVE!!! And now even [quality/midrange/high end] android smartphones are following suit...
 

MauiPa

macrumors 68030
Apr 18, 2018
2,960
4,325
Not surprising since the U.S. is Apple's primary home market with China being the secondary largest market.
iPhones are more expensive outside of the U.S. where Android smartphones are more dominant.
lumping everything into one big bucket is always misleading. In some countries, android dominates in the very cheap marketplace where iPhone does not compete, Nothing wrong with that, there are just a myriad of inexpensive Android phones
 

MrMojo1

macrumors regular
Aug 25, 2010
209
122
New England
VERY EXPENSIVE!!! And now even [quality/midrange/high end] android smartphones are following suit...
Many Android smartphone companies have features not found in the iPhone first as a good reason for pricing it high which is also a marketing tool.
Some of those features may eventually get adopted by Apple in later years when Apple finds a way of integrating it but after improving it which is common place.
Many companies copy each other, not just Android smartphone companies of Apple's iPhone features or styling.
For example.. Smartphone XX has XX feature v1 which Apple may adopt later after v5.
Competition is great and consumers eventually get those features but it's a waiting game.
A concern is the cost issue... how much more will Apple price the iPhone whenever it supposed says that it includes a feature.
It's tiresome hearing something like 'The iPhone has a great camera better than before!'
Not everyone is a photographer, pro or amateur, to care to spend over $1K for an iPhone mainly for the upgraded camera features.
 

MrMojo1

macrumors regular
Aug 25, 2010
209
122
New England
lumping everything into one big bucket is always misleading. In some countries, android dominates in the very cheap marketplace where iPhone does not compete, Nothing wrong with that, there are just a myriad of inexpensive Android phones

Apple iPhones are still considered premium smartphones outside the U.S., still more of a status item, which is why in many countries, the Android smartphones are dominant, whether it's the low, mid or high end models. The low end Android smartphones are a secondary consideration.
Even the low end iPhones are still considered too pricey in those countries!

Met and know many people outside the U.S. who visited the U.S. and many buy iPhones in the Apple stores, while visiting, as it's 'cheaper' to do so than in their own country and some don't buy the high end iPhone models! Some even buy a couple of iPhones to bring back for relatives or friends, though some probably do buy to sell, LOL!
 

Mr. Dee

macrumors 68040
Dec 4, 2003
3,927
6,599
Jamaica
I think this is gonna be a double edge sword for Apple in maybe a couple years. Users who have upgraded to the iPhone 12 or 13 are likely gonna be holding onto those devices for a very, very long time.

Sure, people will upgrade, but the growth is just gonna lesser revenue. But Apple likely knows which gives way to the rumors about a subscription program for iPhone in the future. Not to mention the overdrive on services.
 

MauiPa

macrumors 68030
Apr 18, 2018
2,960
4,325
Many Android smartphone companies have features not found in the iPhone first as a good reason for pricing it high which is also a marketing tool.
Some of those features may eventually get adopted by Apple in later years when Apple finds a way of integrating it but after improving it which is common place.
Many companies copy each other, not just Android smartphone companies of Apple's iPhone features or styling.
For example.. Smartphone XX has XX feature v1 which Apple may adopt later after v5.
Competition is great and consumers eventually get those features but it's a waiting game.
A concern is the cost issue... how much more will Apple price the iPhone whenever it supposed says that it includes a feature.
It's tiresome hearing something like 'The iPhone has a great camera better than before!'
Not everyone is a photographer, pro or amateur, to care to spend over $1K for an iPhone mainly for the upgraded camera features.
yah, so right, Samsung never improves their cameras, still using VGA technology. Oh wait, Samsung is always improving its cameras, even using pathetically small pixels so they can claim to have a high pixel count, and then combine them to get a better picture but at a lower pixel count. Google never released a good camera. Oh wait, they have great cameras
 

MauiPa

macrumors 68030
Apr 18, 2018
2,960
4,325
I think this is gonna be a double edge sword for Apple in maybe a couple years. Users who have upgraded to the iPhone 12 or 13 are likely gonna be holding onto those devices for a very, very long time.

Sure, people will upgrade, but the growth is just gonna lesser revenue. But Apple likely knows which gives way to the rumors about a subscription program for iPhone in the future. Not to mention the overdrive on services.
So you are saying phones have gotten so good, unless there is a breaking new technology, then all smartphones sales will stagnate? I think you may be right, improvements of any of the vendors are incremental, and small increments at that.
 

mannyvel

macrumors 65816
Mar 16, 2019
1,171
2,009
Hillsboro, OR
That may be true for North America but globally, Android dominates on nearly every other continent.
Yes, because of price.

Apple's profit share numbers aren't as easy to find as they used to be, but Apple makes the vast majority of handset profits worldwide. I presume the others are getting some kind of revenue share from Google.
 
  • Disagree
Reactions: MrMojo1
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.