And you think MS's DRM will be any better?
One thing that the MS world has that the Apple world doesn't have is a subscription service. Something like RhapsodyToGo was a brilliant idea, except that the DRM was too buggy. Since Microsoft controls both the hardware and the software in the Zune, though, that should make their subscription service run more smoothly.
I wish iTunes would get a subscription service already. I think the "but I want to own my music!" argument is so stupid. I mean, I *want* to own 100x as much music as I can actually afford, and subscription services let me download as much music as I have hard drive space for!!! (even more with Rhapsody, since you could flag songs as "streaming only", which means you only store a URL to the stream).
I mean think of it this way: would you prefer to own a bare-bones 17" iMac, or rent a maxed-out 24 " iMac indefinitely for $20/month? *That's* the kind of value that subscription services are offering. More music than you could ever afford, for the price of one decent restaurant meal a month.