Again, I'd like to stress that, rather than discussing whether or not you think it has a place in the market (because that's a debate that is much more impassioned and less fact-based), the point of the thread is to discuss whether or not a continued future of the iPod touch is likely and to either prove or disprove some tell-tale signs that its place in Apple's line-up may be disappearing.
We could all go on about how much we either love or don't understand the love of such a device. We could go on for hours with "Why don't you just get an iPhone" or "I don't want to be locked into a contract/it's expensive out of contract!". What I'm most interested in here is "do you see the signs? Is the writing on the wall? Yes or no and why?"
The iPod touch is very much alive. The classic was discontinued, because it was just a music player. The iPod touch is so much more. Its a gaming device. A camera. A web surfing device. And emailing device. And yes, you can make and recieve phone calls on it...like I do.
The iPod classic was neglected to the point where it was obvious two years ago that it would never be updated again. The signs were there and they only worsened until it was official.
The iPod touch is starting to show similar signs despite how much more useful it is. Two September events without updates? It even being one generation of CPU old OUT OF THE GATE was even telling. These are things I'm wondering the community's thoughts on. Because these are NOT good signs of a continuing product line.
I would say that the iPod touch is more an ipad nano, and believe Apple will market it as such when it's updated along with the iPads later this month. At least that is my theory.
While I'd believe a 5.5" non-iPhone device to be marketed as an iPad nano, a 4.7" device doesn't seem apt for that for some reason.
Not everybody wants a smartphone. And not everyone wants to lug around an ipad or even an iPad mini around.
Most people own smartphones. The iPod touch serves well if you have an Android or Windows phone and you still want iOS in pocket form. Also if you are a developer developing for iPhone, an iPod touch is great for that. They make great devices for testing apps as well given that you can buy one for as cheap as $150 refurbished or $200 new and devote it to testing apps.
I can totally see Apple announcing a 4.7" or 5.5" iPod touch...or maybe both. They could market the 5.5" as an ipad nano and the 4.7" could remain the iPod touch.
Either way, there is definitely a market for the iPod touch. Especially if they offer them in the current iphone 6 sizes.
Guess we'll find out soon enough.
While I agree with all of that, the question isn't so much "is there a market for it" because obviously, all of us here would buy it. The question is "does Apple feel that way?" and "is there data to suggest that they will" and if so, "how will they proceed?"
I think its alive, I have seen houndreds of people with iphone and only a couple of them were listening to music but who buys ipod touch loves music which makes them potential buyer for itunes, and new headphones which apple will built with beats.
While I appreciate your opinion here, it doesn't seem like you say much to justify or support it. iPod touches and iPhones both have the same iTunes and App Store interfaces. Buying music on one is an identical experience to buying it on the other (save for how slow the iTunes, iBooks, and App Store apps perform on the A5 processor of the fifth generation iPod touch relative to how they perform on the iPhone 5/5C/5S/6/6 Plus). It is curious that Apple bought Beats, which does seem to reflect an interest in consumer audio hardware. Though how this relates to portable music playback hardware (be it iPhone or iPod, remains to be seen).
Maybe a 5.5 iPod Touch at the same price of an iPad Mini retina...
World you buy it?
Yes, absolutely. Though, I doubt they'd market it that way, especially if it was an "iPad nano" and not an "iPod touch".
I still think they should keep it around because a lot of kids have them and kids are purchasing games and apps probably a lot more than iPhone users. This increases apple's bottom line in terms of App Store purchase and in app purchases. Touch users also consume a lot of media for when they don't have wifi which means they are more likely to purchase music, movies or TV series from the App Store which again is more money for apple.
At 16/32/64 GB, there's not a whole lot of room for all that much media if you also have that much apps. That stuff adds quickly. Also, these days, kids are given cell phones pretty young. It's not inconceivable that kids are being given something like an iPhone 5C or an iPhone 5S (which at 16GB and 32GB is superior to any iPod touch in every way) and told to have fun. At that point, if they're given a cell phone and an iPod touch, they might as well be given an iPhone, especially if their parents are already doing family plans (which most do).
The product that should be killed off is the iPod nano.
Not many Apple customers care for dedicated music players these days, usually they want some other functionality as well. The iPod nano offers nothing. The iPod touch on the other hand, gives you; apps, games, internet browsing, messages, etc.. It's perfect for kids and people who don't want an iPhone.
The iPod product line should be
iPod touch
iPod shuffle
Simple as that.
While I have often had use for an iPod shuffle (it lives in my car), I could see it making sense to discontinue it. Uses for it are fairly limited. The iPod nano, if updated to have capacity similar to the higher-end iPhone 6/6 Plus models, would make the most sense to keep around as it's small (which Apple seems to love for its music players) and, at that point, it'd hold a lot of music.
Much as I am quite fond of it, I see the iPod touch going away as the fact that it is not updated and STILL running as slow of a CPU as it is (especially with iOS 8) is not the sign of a product line that Apple seems to be throwing energy into.
The shuffle is the one that should be discarded. The nano offers a screen and larger storage capacities. Also, Nike+ support. I know people who use the nano in fitness and exercise context. But not the shuffle because the storage capacity is so small and there is no screen and no Nike+ support. The shuffle is still there to keep the lowest price for an "iPod" low. Essentially Apple's main products are iPhone, iPad and Mac. Everything else still exists for secondary/tertiary reasons and/or niche markets that require a less complex and/or single-use device.
$50 for a music-playing device made by Apple is pretty decent, to be fair. The shuffle has enough storage to store enough music to last a good 20 hours, which is a long time to be working out.
To answer the OP: The gist of this entire thread (and topic itself) is that the iPod touch is stuck between a rock and a hard place. For POS systems, look at the Apple Store and how they recently upgraded to iPhones from iPod touches. For small/medium businesses, their POS systems generally use iPads. I don't see a significant portion that require iPod touches for business needs as opposed to an iPad. There do exist, but not significant.
For consumers, the iPod touch is probably something you'd give to your kids before you give them phones. But nowadays, kids get phones from a very young age so that market is shrinking. I see many parents buy an iPad for family-use (read: for their kids to play games on) instead of buy each kid an iPod touch.
The iPod touch is a very niche product now. Before, it was the iPhone sans phone. Now, many people around the world have iPhones and thus has no need for an iPod touch. WiFi only doesn't cut it anymore. People's usage habits have shifted. Being connected constantly is more a necessity than before. Look at Facebook for example. The majority of users used to be on desktop browsers. In the last year or so, that changed to mobile apps.
What I'm trying to say is that Apple's (and users') attention has shifted towards the iPhone and iPad paradigm. There are still niche uses for the iPod touch but it doesn't require keeping it up to date (at least annually) with the other two product lines (both from user and Apple's viewpoint). I don't know if ApplePay requires any kind of Internet access, but if not; Apple should update the iPod touch with TouchID and NFC at the very least to increase the number of devices that support ApplePay.
TLDR: Everyone has an iPhone now so they don't need iPod touches. For everything else, there's iPad.
While I agree that it is a niche market, keeping it with an A5 does render it useless to a point. They should either update it or discontinue it as the user experience will eventually be lackluster. It's already not great now. It already feels like my first generation iPod touch felt with iOS 3.1.3 and how my third generation iPod touch felt with iOS 5.1.1, and in common those were the last supported builds of the OS for those devices, and with good reason.
Otherwise, your analysis is quite sound and logical, given the facts.
I agree with some of your points. Although, the experience of using Apple's content stores on an A5 device is pretty awful.
Agreed. Pretty much any A5-based device, and that even included the A5X-based third generation iPad has less than stellar performance with the App Store and the iTunes Store apps.
It would be funny to see Tim introduce the new "iPad nano", just to immediately go "nah, just kidding. It's still the iPod touch we all know and love."
It'd be awesome. But unlikely. Though to see a 5.5" device be called an "iPod" also seems unlikely, hence my hypothetical "prediction" of such a device being an "iPad nano" and not an "iPod touch".
If they made the iPod nano with decent storage it could replace the classic and have more features like Bluetooth that are needed. But as of now a nano with 16gb or 8gb is pretty useless, it doesn't have enough storage to be useful. If it started at 32gb or 64gb then it could be marketed as a device for music lovers. I think people who want to carry their whole music library with them and those who want to listen in the car for example.
It'd need to have 64GB minimum at this rate. A lot of people clung to the iPod classic because 64GB was too small.
I'd be more concerned about the iPod shuffle since its page hasn't even been edited to reflect the new flat look. It still uses Myriad Pro Semibold instead of Regular.
While this may seem like a slight nitpicking issue, I think that, you're right, that may be very telling indeed.
The local AT&T store uses 9.7" iPads as POS machines (iirc, can be docked) while the local Verizon uses iPad Minis inside a case with barcode scanner. While iPhones are considerably more expensive, the iPad Mini is pretty close to iPod Touch pricing and isn't incredibly unwieldy if one needs something relatively portable.
It's true, one of the bigger threats to the iPod touch is the iPad mini as it's similarly priced and substantially more powerful. It does miss out on a lot of the software features that separate the iPhone from the iPad (Passbook, Stocks, Weather, Calculator, Voice Memos, and Health Apps). Not to mention, as is the case with the full-sized iPads (though worse on the mini), running apps that were programed as iPhone apps on the iPad mini is not a great experience. Though it is perfectly doable.