I know some people get personally offended to be catagorized with the PC world, but like it or not once they went Intel, offered boot camp and heavily marketed with their ad campaign then then they've got some new rules to consider. So my question is this, Is Apple playing the PC market right or are they hurting themselves by sticking to their own rules? When Apple first hit Intel they shocked everyone with how competetive their prices were. But that was over a year ago and there hasn't been any changes in specs or price since then. Back in the PPC days then it was a mystery as to what the parts in your PowerBook cost so you just paid what they asked. But now that they use mostly PC parts then we know exactly what a MBP costs and its nothing close to $2500. And there's absolutely no reason that a 2ghzCoreDuo/512mb/80GB/Intel950 Macbook should cost $1500 when you can go to a ripoff place like best buy and get a Core2 with double the memory and double the harddrive for under $1000. I understand Apple's flair for the dramatic but this old style of selling Macs is really going to backfire on them if they expect to expand into the PC market. I'm not saying they should release a new model every month, but don't treat us like suckers and drop the prices on systems to match the market. It really pushes people away to tell them to spend $1500 for old technology and then "surprise" us with a new system next week for the exact same cost.