Stella said:
So, iTMS could become like apple computers where the us is the most popular market for macs. This situation has come about due to lack of promotions, over inflated currency conversions.
btw: This is NOT doomsayer'ing.
This is a tad off topic, but apple need to promote iTMS throughout the world, not just the us.
Spot on... and BTW... Apple NEEDS to promote MACS throughout the world... The only thing I see Apple promoting (just a little bit) here is the iPod (and it really isn't Apple, only it's "official representative"). How many times have I already said how I find weird that Apple has an iTMS store here in Portugal, however, there isn't such a thing as "Apple Portugal"? Dammit!
I could go on, and on, and on with the same old stuff: G5 supply issues, lack of advertising... The only things I really like about Apple is their products themselves, and their corporate culture. As for the rest... I think Apple is still very... how should I put this... immature?
And NO, even with the iPod's success, Apple isn't performing that much better in their supposedly *primary* business: COMPUTERS! The world would be a much better place if Apple was selling 5 million Macs a year instead of 5 million iPods, and even though I absolutely LOVE my iPod, I'd much rather NOT see my platform of choice being bashed by some users, and unsupported and ignored by lots of developers and hardware makers, even if that meant the non-existence of the iPod. If Apple can solve this Mac marketshare issue (which is relevant, IMHO) thanks to the iPod, great! We may be getting the best of both worlds... The best digital music players and computers at affordable prices, now that would be tech-heaven on earth!
Anyway, back on the advertisement issue: I have NEVER seen an Apple/iPod/iTunes/Mac ad here. I mean, NEVER EVER... However, iPods are really catching on, I'm now seeing at least one pair of white earbuds in Lisbon underground almost everyday. Sometimes I see two or three, so that makes a nice average.
And remember, this is WITHOUT advertising in the media, and only with some iPods in acrylic displays, some postcards beside them, and sometimes girls dressed in pink pseudo-official iPod shirts, giving information on the device.
I mean, heck, people probably find out about the iPod via the web, I suppose, or maybe, these people are just Mac users who are buying them in massive quantities (which AFAIK, of course, isn't true
)