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How do you figure CCMI would sidestep Google? Doesn’t all RCS work with all other RCS’s including Google’s? So, this wouldn’t have sidestepped Google, they’d have been right there in it. AND, still not a single page presented that’s from the GSMA… which has zero interest in RCS.
CCMI was the carriers coming together to form an alliance for a common RCS based on UP. They wanted ownership of the messaging client instead of Google. They were going to use 3rd party backend from Synchronoss instead of Jibe. Even though Jibe would still be compatible they didn’t want Google to own any part of it. T-Mobile was first to enable cross network support via interconnection with Jibe.

The CCMI was launched in 2019 and by all indications was a joint effort that was spearheaded by Sprint. It initially seemed like a mixed bag of news. At the time, any effort by carriers to support proper cross-compatibility in RCS was a good sign. But the bad part was the consortium planned on creating an Android app themselves for messaging features. If you’ve ever used an app designed by a major US carrier, you know that’s a recipe for a bad experience.

Google was not part of the CCMI announcement, either, which was very strange given that Google is by far the biggest booster for the standard.
They abandoned that plan and decided to go with Google.
 
There has to be a standard for text communication. Just like there is a standard for electricity, gas, land phone lines, traffic lights, credit cards, and so much more in life. Those of you suggesting I Message or Whatsapp, those are not standards. When i plug my new lamp in the outlet, I don't have to choose an app to make it work.
 
CCMI was the carriers coming together to form an alliance for a common RCS based on UP. They wanted ownership of the messaging client instead of Google.
Ah, I wouldn’t call that sidestepping Google. They weren’t trying to out-RCS Google, they just didn’t want Google to make money off of the data that they could make money from. I’m assuming Google offered them a nice chunk of change to stop CCMI and support their solution and that’s what all those press releases were about. Thing is, with the carriers controlling the service, they may have had the opportunity to force Apple (especially all US carriers banding together). Looks like they gave that up. But, not a total loss, the check from Google’s probably nice. :) They would have been better creating the back end service and letting Google create the app…
 
There has to be a standard for text communication. Just like there is a standard for electricity, gas, land phone lines, traffic lights, credit cards, and so much more in life. Those of you suggesting I Message or Whatsapp, those are not standards. When i plug my new lamp in the outlet, I don't have to choose an app to make it work.
The standard is there, SMS/MMS. There doesn’t HAVE to be anything other than this. When you get a brand new phone, no matter what phone it is, you turn it on, connect it to the network and try to send a text, SMS/MMS is there. No app to download, no specific version of Google Messages to download, just pure, easy SMS/MMS.
 
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