We now are able to sync wirelessly, so that mindset is bound to change. It is smart for Apple to announce something like this BEFORE iOS 5 and PC-free was available to the general public.
iOS 5 and PC-free do not replace iTunes Match. If you think this is so, you do not understand what they are.
Furthermore, the $25 yearly subscription rate does not seem like much. So it's more the smaller, sooner reward that we get of having our music "in the cloud" that makes it seem worth it than the larger, later reward of holding out and seeing the service for what it really is - worthless to most.
What is any other way of obtaining this service, for those interested?