Funny how Apple has never addressed something so basic as "Grip" or Texture.
All about shiny shiny for pictures. Case companies love it of course, but it's just one of those
stupid marketing things that happens. Duh!
What if they had a very grippy texture finish (In whatever color) that was too good to put a case on and you could actually see the design in real world use. It would sell big time IMO.