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Google Financial Analysis is most likely staffed by learned & capable folks. They are not giving Apple $20B per year unless they make more than that amount in revenue. I think there are 1 billion active Apple devices, so g.t. $2 per device per year (likely more as this is just iPhones). There is a great article out now about the vast, vast level of tracking enabled on iPhone devices despite you opting out of it -- everything intended to optimize ad placements. Scary really.
 
Google Financial Analysis is most likely staffed by learned & capable folks. They are not giving Apple $20B per year unless they make more than that amount in revenue. I think there are 1 billion active Apple devices, so g.t. $2 per device per year (likely more as this is just iPhones). There is a great article out now about the vast, vast level of tracking enabled on iPhone devices despite you opting out of it -- everything intended to optimize ad placements. Scary really.
Not sure about your math there. :)

Here are some better numbers:
$20 billion divided by 2.35 billion active devices would be $8.51 per device for the year.
 
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Perhaps Apple could make a box pop-up for new devices or installs asking the user "do you want to keep Google as default search engine or choose another provider". That could be worth $10 billion and be anti-anticompetitive.
 
Apple is right. The court found Google guilty, but punishing Apple instead of Google. Apple is still allowed to make a deal with Microsoft to make Bing the default search engine, so artificially limiting the potential partners only hurts Apple, therefore they should be able to defend their business. $20 billion a year is a real number. Apple doesn't have to demonstrate that it will suffer "certain and great" harm. It is already suffering monetarily and its shareholders are already suffering in the stock exchange.

I think, at this point, Apple should negotiate with Microsoft. If they don't make a deal, most users will stick with Google. MS, of course, doesn't have to pay Apple to benefit from the current situation, but if they do, that will help them gain a much larger market share.
 
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If Apple wishes to discuss how to pay the revenue it received from Google/Alphabet to consumers and advertisers, plus interest, for the harms consumers and advertisers endured due to lack of competition in the search and associated advertising markets, then maybe the judge will be inclined. Otherwise, it’s hard to imagine why a major beneficiary of illegal acts ought to get a seat at the sentencing table.

As another analogy, in this situation Apple is like a large heroin distributor that wants to be involved in their heroin manufacturer’s sentencing. No, sorry. Not unless the heroin distributor would like to discuss disgorging its profits.

Presumably Apple is facing civil class action lawsuits trying to recover revenue Apple received from this monopoly acting illegally. If you structure your business to depend on a monopolist acting illegally then it’s “tough luck” when the justice system catches up.
 
If this agreement is found to be illegal Apple should have to repay all the money they made since the start of the agreement. However, rather than give it back to Google they should be made to donate it to charity.
 
Here is the most convincing quote from the trial by Apple.“Gimme my money! I want my billions of dollars. This is for the good of the consumer!”’
 
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If this agreement is found to be illegal Apple should have to repay all the money they made since the start of the agreement. However, rather than give it back to Google they should be made to donate it to charity.
Does this logic apply to all the Android manufacturers and most of the browser makers as well? Because Google has been a monopoly paying companies to be default search for decades.

Or is this just about sticking it to Apple? Who has not been found to have done anything wrong in a court of law with respect to this issue.
 
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Apple needs a bigger role in the lawsuit because $20 billion+ per year is pure profit and is a lot of money to just give up without a fight.

For context, Apple's net income for fiscal year 2024 was $93.736 billion. 21.33% of that was from Google search deal alone.
It was $20 billion, not $20 billion per year.
 
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This will be appealed as long as appeals are left. May go all the way to the Supreme Court who will put this judge in his place by letting a company buy whatever they want. Google is buying eyes and that is it. I do not want to live in a world where the government decides what you cannot buy or sell when the item is legal for sale. More unnecessary government oversight.

To date has anyone complained about this other than the other crappy search engine companies? I doubt more than a handful of consumers have.
Wrong. The DOJ isn't objecting to Google having a search engine option on Apple product. They're objecting to Google behing the default search engine on Apple products.
 
The fact that you think “Apple should mind their own business”, when the business deal is between Apple and Google, tells me you have absolutely know idea what is going on.

I know exactly what is going on; Apple made deals with a company doing illegal things. Time to butt out.
 
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Apple shouldn’t profit on its closed ecosystem by limiting choice to the users therein. I’m fundamentally opposed to a company profiting from doing nothing except to limit choice or made it harder for its customers to have choices.
 
If this agreement is found to be illegal Apple should have to repay all the money they made since the start of the agreement. However, rather than give it back to Google they should be made to donate it to charity.
Not gonna happen - even if you put this suggestion out to the universe via MacRumors.
 
Apple shouldn’t profit on its closed ecosystem by limiting choice to the users therein. I’m fundamentally opposed to a company profiting from doing nothing except to limit choice or made it harder for its customers to have choices.
Then buy from a company that offers you the choices you want.
 
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