My main question about this is this:
When I go to Best Buy, Macy’s, Mens Warehouse, or any other physical retail establishment, I pay the establishment a price for a product. Baring sales - the price for that product is usually 40-60% higher then the store paid the producer.
If I buy Quicken at Bestbuy I pay my 149 dollars to get the software, and Bestbuy keeps 75.89, minus the transaction fees that the credit card company charges.
- Does this ruling mean that now I can go on line to quicken and pay them, and still go to bestbuy and grab my software off the shelf?
- Can I go to Levis and pay for a pair of Jeans, then grab them off the rack at Macy’s or Mens Warehouse
Retail stores usually get half of the cost of what they sell, and the creamer gets the rest. Why? Because the creator does not have to maintain infrastructure (the store front, the physical space to store all the products) employees to staff the store, and so many other things.
Apple‘s Server Farms aren’t free, and they dont stop hosting the games, providing the connections to make the purchases, pushing software updates every time Fortnite wants to add a new skin or pay to play toy. I agree with Tim Cook that - If you want to side load apps - go get an android phone!, If you want to be allowed to pay through a possibly insecure gateway, and have yet another vector for credit card fraud - go get an android phone. And if you want to have phones that often run slowly and have lots of apps that do nothing but harvest your personal information, and get blocked or kicked off of Wi-Fi networks like my companies and my home network with a server scanning for mallware and blocking devices with infections from connecting… GO GET AN ANDROID PHONE!
If I were the owner of a company that produced products sold through brick and mortar stores I would use this as a reason to demand that the stores must support my payment systems, and allow my products to be sold with me keeping a higher share…
There is no material good that could be sold the way that epic demands digital goods be sold for. And yet they dont want to pay for the infrastructure that provides their development tools, that protects their customers rights, and is there to reload the software for epic anytime someone gets a new phone, or device and wants to reload the game.
Apparently this judge does not understand the concept of Cost of doing business. If apple does what I would do - I would stop allowing post purchase items in games as a blanked go to hell. Apple has not lost market share from cutting off Fortnite, because most of us would rather have phones that aren’t actively able to be used by people to hurt us.