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Of course it is just a toy.
If you are gonna drop $299, might was well get an iPhone.

Yeah, you're right! Why didn't I think of that? Why the hell would I want a device that does the same thing at a fixed price when I could have just gotten an iPhone and pay for it over and over every year? Nevermind the fact that I wanted a separate device! Thanks! Now I have to go tell everyone to get the iPhone for their kids.
 
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