What's the point?I'm not really sure if you're joking, or if you didn't get the point...
When I charge my phone by the computer at home, I'd prefer this cable to a standard one. I put everything that I charge just next to the computer, and longer cables equals more clutter on the desk than shorter cables.
When I leave my house without my bag, I'd prefer this cable to a standard one because it's smaller and thus easier to have in the pocket without tangling (I've got keys and headphones in the same pocket, less tangling is a good thing in my book).
With a cable that short, it would be difficult to use the phone while charging. I can't even imagine using it on an iPad.
This is why a standard cable is advantageous.
So would someone who has this Nomad cable attached to his key chain. What's your point?
There's no situation I will be in that I will reach for this key cable over a standard cable.
I really don't care if somebody buys this or not. I just think it's pointless.