Kuo: Apple to Increase Prices of iPhone 14 Pro Models

[MacRumors]

Apple plans to increase the prices of iPhone 14 Pro models compared to iPhone 13 Pro models, according to analyst Ming-Chi Kuo.

Kuo did not reveal exact pricing for the iPhone 14 Pro models. However, in a tweet today, he estimated that the average selling price of the iPhone 14 lineup as a whole will increase by about 15% compared to the iPhone 13 lineup.

In the United States, the iPhone 13 Pro starts at $999 and the iPhone 13 Pro Max starts at $1,099. If there were to be a 10% price increase to the Pro models, the iPhone 14 Pro could start at $1,099, while the iPhone 14 Pro Max could start at $1,199. However, the exact price increase for the Pro models remains to be seen.

https://twitter.com/i/web/status/1557384834548629506

Increased prices could be due to inflation, the many new features expected for iPhone 14 Pro models, and other factors. It has also been predicted that iPhone 14 Pro models could start with an increased 256GB of storage, up from 128GB.

Key new features rumored for the iPhone 14 Pro models include a new pill-shaped cutout and hole replacing the notch, a faster A16 chip, an upgraded 48-megapixel rear camera lens with support for 8K video recording, and an always-on display that shows the time, date, battery percentage, and iOS 16's new Lock Screen widgets.

Apple is expected to announce the iPhone 14 lineup in September as usual.

Article Link: Kuo: Apple to Increase Prices of iPhone 14 Pro Models

 

[Nicole1980]

Not surprising. Inflation is hitting everything right now.

Still, starting the phone above that magical $999 mark is one of those 'psychological' things that could hurt sales.

 

[nikster0029]

Here we go again...

 

[dantracht]

We already assumed this, didn’t we?

 

[JCCL]

Apple leading innovation....on how to maximize profit!

 

[alexandr]

I'd prefer they didn't.

 

[SW3029]

**** me sideways. that sucks

 

[TheYayAreaLiving 🎗️]

You can tell, Apple is so confident!

Apple is about to sell iPhone 14 like hot cakes. Generating massively billions of dollars for the company.

 

[macman01101]

So starting at $1,263 US for base model pro max? 😂😂😂

 

[fwmireault]

Considering that Apple is removing the iPhone mini, a 15% increase price for the regular iPhone 14 will be a steep increase of the lineup starting price

Apple has never been a charity, but this price rise will hurt

 

[-BigMac-]

We did it guys.
I think we have stumbled upon the most obvious MacRumors rumor of 2022

 

[levitynyc]

Need to pass those increasing costs onto consumers to maintain 80% margin.

 

[dannys1]

Yesssss, i've been waiting for a price raise for years - finally!

 

[DVD9]

Need to pass those increasing costs onto consumers to maintain 80% margin.

Can't expect Apple to try to get bye on narcotrafficker profit margins.

 

[alexandr]

Of course if they made 256GB the base model, this wouldn't be so bad, but they won't...

 

[kerr]

I’ll wait for the courageous USB-C iPhone price rise.

 

[Aoligei]

Yesssss, i've been waiting for a price raise for years - finally!

Why? What is good for consumer for price increase?

 

[KontryBoy706]

..... "think different"... hmph

 

[MrRom92]

Jokes on them, I’m in debt either way

 

[dannys1]

Why? What is good for consumer for price increase?

I want to pay more. Just because you don't want to pay more, don't assume everyone wants the same features as you? Ok?

 

[Cromulent]

If there was a real reason to upgrade from a specification point of view, it might be a reasonable price increase, but if it is just a price increase with no additions, I'd be disappointed.

 

[XXPP]

Not surprising. Inflation is hitting everything right now.

Still, starting the phone above that magical $999 mark is one of those 'psychological' things that could hurt sales.

New samsung folds on old prices.

 

[TheYayAreaLiving 🎗️]

With the whole inflation. I don't mind the price increase as long Apple brings us some innovative and well-worthy upgrades. If we are going to pay premium prices, please give us what we deserve. Ground-breaking features.

 

[xEODGuy]

Apple plans to increase the prices of iPhone 14 Pro models compared to iPhone 13 Pro models, according to analyst Ming-Chi Kuo.

Kuo did not reveal exact pricing for the iPhone 14 Pro models. However, in a tweet today, he estimated that the average selling price of the iPhone 14 lineup as a whole will increase by about 15% compared to the iPhone 13 lineup.

In the United States, the iPhone 13 Pro starts at $999 and the iPhone 13 Pro Max starts at $1,099. With a 10% to 15% price increase, the iPhone 14 Pro could start at $1,099 or $1,149, while the iPhone 14 Pro Max could start at $1,199 or $1,249.

https://twitter.com/i/web/status/1557384834548629506

Key new features rumored for the iPhone 14 Pro models include a new pill-shaped cutout and hole replacing the notch, a faster A16 chip, an upgraded 48-megapixel rear camera lens with support for 8K video recording, and an always-on display that shows the time, date, battery percentage, and iOS 16's new Lock Screen widgets.

Article Link: Kuo: Apple to Increase Prices of iPhone 14 Pro Models

I was just saying to my wife that I don't feel like I'm paying my fair share to Apple! Nearly $1,500 for a spec'd out new model iPhone Pro Max just felt like I was ripping them off. I'm so glad that they solved this problem for me so I can sleep at night.

 

[orbital~debris]

On the plus side, this is probably the last price increase before Apple introduce their hardware subscription options and help obfuscate the TCO.