Apple and Netflix and many others WANT the DVD to be dead. Apple wants Blu Ray to be stillborn. If they repeat that again and again, many more and more people will believe it. Apple and Netflix see gold in panning them there streams, and in pushing things onto cloud storage. They'd say it whether it had a grain of truth or not---and just maybe they can MAKE it happen. Cha-Ching!!
DVD and BD are less convenient than streaming -- no bones about it! So some technophilic consumers too are wishing it dead. As to Cloud storage, same crowd loves having everything available from everywhere. Cool stuff, huh? Well, it is!
It is all back to the future folks! Before the PC, it was all server this, and server that, with just dumb terminals, because storage was expen$ive. Today, local storage is CHEAP, so pushing us back to servers -- often at a higher cost of an annual/monthly fee -- are on demand convenience and anywhere access (thanks to mobility).
But ultimately, it is only dead if ordinary mass buying Consumers say it is and if Content owners say it is. NEITHER has said that. Content owners LOVE selling us the same content over and over actually--LP to 8-Track to Cassette to CD, or VHS tape to DVD to Blu Ray. And many consumers love having physical disks that you can give as gifts, can resell, make copies of, which kids can watch again and again and again (!!) even when in their minvans on long road trips or airplanes (take that streaming!) And you feel you own it if it is physical. You do! Licensing is for suckers!
Many prefer to make DVDs of the kids rather than post movies to YouTube. I don't even put the ages of my kids on Facebook (though I will share a video with a SMALL number of people). Physical things feel like heirlooms like old photos in a big old suitcase, though they won't last that long sadly; YouTube seems like an abuse of privacy. YMMV, and your level of trust, too.
So O' Soothsayers, yes DVD and BD will die! So will you! And the earth will be engulfed in a world destroying super nova of our sun. Someday. But today is NOT a good day to die---so speaketh the voice of the market. Keep up the soothsaying though---some day it will come true, but hopefully well long before the super nova. Cheers.