I agree. I predict Apple will spend a lot of time advertising what the new phone can do, but all efforts will be overshadowed by the way the phone looks. A variation of the same old design. They really don't seem to get it.
The fact that China is able to ban iPhones because they look too similar to another brand, is cause enough for concern not because it's true, but because Apple is not coming up with any new ideas.
If Apple were truly on the forefront of innovation, no company or country for that matter would be able to make such a claim.
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agree totally. why is the "space black" iPhone silver and the "space black" Apple Watch black.
[doublepost=1466219630][/doublepost]could apple PLEASE design something new. when the Galaxy S7 looks so appealing something is wrong over at Apple. I feel like APPLE IS LOSING ITS DESIGN MOJO. EVEN THE IPAD PRO COVERS ARE CHEAP AND PLASTICKY. remember when the iPad covers were leather and metal and iPhones were something special. even the iPhone 3GS had better design
I predict Apple will update internal hardware to basically catch up to the rest of the market, make a few pathetic design changes, and continue to charge a premium.
I will concede some of Apple's internal designs are brilliant not so much because of innovation or features, but because it has found a way to make upgrades almost impossible without spending the money up front to add things like memory or a hard drive. Or in the case of the iPhone, no way to update the battery, and no SD card slot.