I think Apple should pay me to wear an Apple Watch. They should also provide me a car, pay my property taxes and buy my groceries as well. However I have to settle for paying $399 for a space grey Sport with black sport band and while the price stung a little at first, I'm enjoying it. I use it mainly for telling the time. Duh. For that, it's a bit of a ripoff, but there are some buts...
But I also use it for the weather. I know I could dig for my phone but I sometimes have my phone in my hand and prefer to look at my watch. On my watch face, temperatures and rain probabilities are arranged around upcoming hours. I've never seen a weather display that useful.
But I also use it for reading and replying to texts and checking caller ID before I reach for my phone or tap my bluetooth earpiece to take a call.
But I also use it for running. With runmeter (my app of choice), ismoothrun, runkeeper, strava or any of another half dozen apps I could use, it is great to be able to check my pace merely by tipping my wrist. I was able to control my pace while running a half-marathon this past weekend going up a steep hill just to see how much it had slowed me down. I was able to keep an average pace in the 8's per mile because I could check my pace so easily (once a mile or so) and correct it if need be.
But I also use it for quickly showing photos as long as I have them marked as favorites on my iPhone. And yes the watch screen size is sufficient for people to appreciate pictures and time spent digging for wallet or cell phone, "Wait, wait wait, I gotta show you this" is not an issue.
So with all these uses, it's worth it to me so I won't waste my time on my soapbox ranting about how Apple should have to pay me to wear it.