Limited-Edition Beats Flex Launching in Collaboration With Fragment Design

[MacRumors]

Beats today announced the upcoming launch of a new collaboration with fragment design founder Hiroshi Fujiwara for a minimalist limited-edition version of the Beats Flex earbuds.

The new black-on-black Beats Flex will be available starting Thursday, November 18 from Apple and SSENSE and will be priced at $69.99.

Beats Flex is the current entry-level Beats earbud product, featuring two earbuds connected by a neckband wire with inline controls and Bluetooth connectivity to paired devices. Beats Flex initially launched just over a year ago priced at $49.99, with the price increasing to $69.99 about six weeks ago.

Beats and Fujiwara have collaborated on several previous projects, including limited-edition Powerbeats Pro in a similar design scheme earlier this year.

Article Link: Limited-Edition Beats Flex Launching in Collaboration With Fragment Design

 

[Bandaman]

That looks both awful and uncomfortable.

 

[Benjamin Nabulsi]

if they add the wings from Beats fit pro this can be a hit product with that price tag

 

[szw-mapple fan]

So... pay more for a ugly logo?

 

[MJaP]

I've just been on the SSENSE website, it would appear they told all their models to look miserable and pissed off, seriously they ALL look morose and depressed... like self-entitled teens who wanted an iPhone 13 Pro Max for Christmas and their parents only bought them an iPhone 13 Pro instead and then took a picture of their reaction ☹️

 

[Klae17]

Thats a lot of logo for a "minimalist" design

 

[mtneer]

How is this any different than the good old black Beats Flex or Beats X?? Doesn't look that this "Fragment" did anything to it beyond slapping their ugly logo!

 

[Bandaman]

if they add the wings from Beats fir pro this can be a hit product with that price tag

Yeah I don't get it. These are the worst, most uncomfortable type of ear buds.

 

[sw1tcher]

I've just been on the SSENSE website, it would appear they told all their models to look miserable and pissed off, seriously they ALL look morose and depressed... like self-entitled teens who wanted an iPhone 13 Pro Max for Christmas and their parents only bought them an iPhone 13 Pro instead and then took a picture of their reaction ☹️

Reaction picture instead of tweeting about it?

Video Shows Spoiled Kids Crying On Twitter Because They Didn't Get an iPhone For Christmas

httpvhd://www.youtube.com/watch?v=CwwWqRV2RsI (Warning: video is NSFW) All I wanted for Christmas was an iPhone. That's it. But my parents went off and

www.cultofmac.com

 

[sw1tcher]

$39.99 for regular Beats Flex at Target starting Nov. 25

$30 less and no ugly logo and FRGMT letters.

 

[Unami]

haha, they look like the pair of 25€ sony headphones I had, that make one look like Steve Urkel.

 

[newbmacuser2021]

iMovie is easy to make. It’s one track of video + audio. Super simple.

Final Cut Pro is insanely difficult. It’s 99 tracks that somehow play back in realtime. Plus 300+ filters.

Likewise, Beats Flex are much simpler than AirPods.

AirPods allow you to double tap on them, in addition to charging wirelessly in a case.

Beats Flex uses hardware buttons from EarBuds in 2010.

So, $79.99 sounds right for something like Beats Flex.

 

[anthogag]

"Limited edition." Limited to how many they can make. ?

 

[newbmacuser2021]

"Limited edition." Limited to how many they can make. ?

Well, the $199 MSRP for Beats Flex is the asking price.

But the $79.99 Black Friday deal is the cheapest they can sell them for.

The $199 MSRP is split among Apple Inc., Beats, Best Buy, Walmart, etc.

 

[allenvanhellen]

The coolest thing about these is that the batteries are not replaceable. /s

 

[newbmacuser2021]

The coolest thing about these is that the batteries are not replaceable. /s

You’re sort of highlighting the weakest part of Apple.

 

[PinkyMacGodess]

I've just been on the SSENSE website, it would appear they told all their models to look miserable and pissed off, seriously they ALL look morose and depressed... like self-entitled teens who wanted an iPhone 13 Pro Max for Christmas and their parents only bought them an iPhone 13 Pro instead and then took a picture of their reaction ☹️

Remember the models of the 90's and 00's? They always looked at people like they found you under a rock. It's probably from someone reading a psychology book backwards. People WANT to be treated like 'scum', and it makes them want to buy their clothes, or something. *shrug*

I love Levi's, and t-shirts. It's 'corporate uniform' for me.

 

[PinkyMacGodess]

But those are pretty good 'emergency earphones'. Light, good music reproduction, good battery life, not too intrusive, or long in cable.

 

[Good User Name]

Am I the only one reminded of the SS logo with this?

 

[sw1tcher]

Well, the $199 MSRP for Beats Flex is the asking price.

Where are you getting an MSRP and asking price of $199 for the Beats Flex?

But the $79.99 Black Friday deal is the cheapest they can sell them for.

What? I'm seeing $39.99 for Black Friday. And a retailer is free to sell them for even less than that if they wanted to.

The $199 MSRP is split among Apple Inc., Beats, Best Buy, Walmart, etc.

¿Que? ?

 

[PinkyMacGodess]

Am I the only one reminded of the SS logo with this?

It's sketchy. I did see a swastika while watching the civilian crew walking out of the hanger before they took off. 4 of them actually. Spooky...

 

[erikkfi]

I don’t understand why these headphones still exist.

 

[darkharbour]

They’re honestly really good for using around the house, doing chores, or even video calls, because the cord around the neck keeps you from losing them and you can quickly remove one earbud to listen/talk to someone and just let it dangle. My partner and I both have pairs and use them daily, the battery life is great, and they still have all the great handoff abilities of AirPods that cost 4-5x as much.

 

[44267547]

I don’t understand why these headphones still exist.

Pricing. Popularity. Marketing.

Beats is still pretty much a staple in this industry, and when consumers aren’t spending prices on earbuds that are in the hundreds, these are affordable and provide adequate sound. It’s really not that difficult why they exist.

The only other consideration that I think is a downfall, is their quality control can be inconsistent.

 

[sw1tcher]

I don’t understand why these headphones still exist.

Not everyone can afford $200+ headphones to wear around their neck.

That's where these $50 earbuds come in. It's a gateway product to the brand... a stepping stone to the higher priced aspirational models in the lineup.