Originally posted by jefhatfield
mostly, the core base for macs should remain loyal even if apple shrinks in its market share...sure, there may eventually be fewer games and utilities, but adobe and macromedia will likely keep their graphics titles going for mac as long as there are even a few users dedicated to the platform
i can't think of any company in high tech that can operate so well outside of the mainstream and still keep their loyal following
I am not that sure about the loyality. If Apple's market share slips under 1% one day, it won't be senseful anymore even for big software houses to stick with Apple. If it doesn't make sense anymore economically to support a platform on the long run, they will halt any development for it. In first place the companies have to make profits and are responsible to the stock holders. If a department is losing money and reduces profits, they will get rid of it. Even Adobe is not a charity business, although they becamne that big thanks to Apple in the old days.
Here in Germany e.g. Apple's market share is under 2% meanwhile (Apple Germany is a joke regarding marketing efforts and the Apple prizes in Europe are astronomically high). A first impression what happens then is, that a lot of software isn't localized anymore and you have to use the english version of the soaftware. You have to imagine that... just the localization is too expensive. We are not even talking about real development of software. Not everbody is fluent in english... For those people it already renders pretty hard to stay loyal.
Also it is almost impossible to find an Apple dealer near you here in Germany. In the big cities you maybe find one or two, but as soon as you are on the country-side... forget it.
I know a lot of people meanhwile who were Apple users but switched to the dark side or people who are Windows users being in love with Macs but probably never will buy one because Apple hardware is too expensive or is not performant enough.
I still hope that Apple will gain some market share again with competetive hardware, no matter if it is a "cheap" low-end system or really performant high-end system. Since years Apple is promising to gain, but actually continuosly lost market share. It doesn't matter anymore whose fault it was, if they slip under a certain critical market share (and I believe it is around 2%, before that downhill pattern starts), they will be history very soon and even the few loyal Mac fanatics won't save the day anymore. Then it is "Game Over".
So let's see what's gonna happen this year on the hardware front. In my opinon this year is the year of truth for Apple. If they don't bring very competetive and performant hardware, they are dead! If they bring that hardware and they still don't gain market share, they are dead as well. And nobody really can predict how the market will develop... except for the case that no significantly better hardware will be released.
groovebuster