Lowe's Launches In-Store Apple Vision Pro Experience

[MacRumors]

Some of Lowe's retail locations are now offering an in-store Apple Vision Pro experience that is designed to allow customers to personalize and visualize their dream kitchen with the help of a Lowe's associate.

Available in select stores in North Carolina, California, and New Jersey to begin with, the experience provides customers with an Apple Vision Pro to use the Lowe's Style Studio app that launched alongside the Vision Pro in February. Lowe's Style Studio offers a 3D kitchen environment that can be customized with hundreds of real-world materials, fixtures, and appliances.

While Vision Pro owners are able to use the Style Studio app at home, many Lowe's customers who are planning a kitchen remodel might not have a Vision Pro available to see the different kitchen options. They can instead visit a Lowe's location to partake in an immersive kitchen visualization session.

A Lowe's employee will guide customers through the kitchen creation process during a one-on-one appointment, where there are 80 billion design combinations available. Completed kitchen setups can be saved, emailed, texted, or AirDropped as a PDF, with the content in the kitchen able to be purchased through Lowe's.

From June 8 to June 12, the Vision Pro demo is available at the Central Charlotte, NC Lowe's, and from June 22 through June 25, it will be available at Lowe's stores in North Bergen, New Jersey and Sunnyvale, California. Customers in these areas will be able to book a session online, with Lowe's also able to accommodate some walk-ins.

Article Link: Lowe's Launches In-Store Apple Vision Pro Experience

 

[CrysisDeu]

Tried it(the app), not impressed.

It’s one of the better avp apps, but it’s a fake kitchen, and the options to choose are limited.

These AVP apps feel like college projects: they have a solid idea, but the execution is just okay, details are not ironed out, and there a lot of potential that’s never filled.

You can only see a static “fake” kitchen on a spatial computer. I would imagine the best way this were to be built, is you can actually change the material of your own kitchen irl, and modify the appliances. There’s no reason it’s not achievable.

This experience on AVP is like having a photo app on iPhone, but you cannot swipe between photos, and you cannot pinch to zoom. Yes, you can fully utilize the screen of an iPhone, but you missed the cool and differentiating part: multi touch gestures.

Heck.. even Apple’s own apps feel like college projects now. Like.. sports app

 

[TracesOfArsenic]

Are we still trying to make VP a thing?

 

[TimHalfCooked]

when you are so desperate to find a use-case for your product

 

[subjonas]

Why such a limited time? Stores have to share their VP unit?? 🤔

 

[poematik13]

haha of course its Lowes- such a soft hardware store

 

[subjonas]

Tried it, not impressed.

It’s one of the better ones, but it’s a fake kitchen, and the options to choose are limited

Also how do they know the layout of the kitchen space they’re working with?

 

[klasma]

Why such a limited time? Stores have to share their VP unit?? 🤔

Yeah, the time is much too short to go through all the 80 billion design combinations.

 

[dannyyankou]

haha of course its Lowes- such a soft hardware store

What do you mean by this?

 

[CrysisDeu]

Also how do they know the layout of the kitchen space they’re working with?

They had an App you can use at home. It’s not really an interactive 3D app. In the sense that your interactions are not spatial.

It’s very achievable, the AVP already maps your surroundings and you can do object inference from the camera feeds

 

[citysnaps]

when you are so desperate to find a use-case for your product

It's not Apple's "product." It's Lowe's app that uses AVP. I don't think Lowes is desperate.

More companies will likely be doing something similar in the future.

 

[subjonas]

They had an App you can use at home. It’s not really an interactive 3D app. In the sense that your interactions are not spatial.

It’s very achievable, the AVP already maps your surroundings and you can do object inference from the camera feeds

I mean for the in-store experience. I assume those people don’t have a VP at home. Maybe they first scan with an iPhone app at home and that communicates with the VP at the store?

 

[segfaultdotorg]

About time! "Here, buy our $4,000 headset, sight unseen."

 

[Col4bin]

Seems like a lot of effort to try and satisfy 2 or 3 customers?

 

[KPOM]

Ideally you would be able to take a few pictures of your kitchen/bathroom/living room and go to a store and “see” various options. This is a good idea. Hopefully stores like Loews stick with it.

 

[trip1ex]

Just say no.

 

[dreamsayer]

many Lowe's customers who are planning a kitchen remodel might not have a Vision Pro available to see the different kitchen options.

More like NONE of Lowe's customers have a Vision Pro! 🤣

 

[CrysisDeu]

I mean for the in-store experience. I assume those people don’t have a VP at home. Maybe they first scan with an iPhone app at home and that communicates with the VP at the store?

I realized my original reply could be confusing. I tried the App.

In an in store setting, it would be much cooler if they use one of the existing kitchen showrooms.

Alternatively, they can still reserve some space and use the fake kitchen. But even so the current “fake” experience is not fully utilizing what avp could offer

 

[Arran]

when you are so desperate to find a use-case for your product

It’s a really good use case. It supports commerce and lets consumers see what they’re buying before they actually pay.

What makes you think it‘s ‘desperate’?

 

[Arran]

Are we still trying to make VP a thing?

It’s either that or just give up.

 

[Bampf]

I agree, this is a very good use case. Visualizations have long been a great tool for home design.

It sounds like a v1.0 app. There is no reason it can't be made import custom kitchens. The question is whether they will keep investing in the app.

> Why such a limited time? Stores have to share their VP unit??

I'm just guessing but: Apple has someone on hand to fit AVP to each visitor, select the corrective lenses, and walk them through usage. I imagine it's the same at Lowes.. For that matter I knew someone who worked at a VR Cafe, and trained staff was constantly needed to help users in and out of the headsets, get them untangled, get them back on track if they clicked the wrong button etc.

 

[Surf Monkey]

It’s either that or just give up.

Pretty much. And since this ship appears to have already sailed and foundered…

 

[Surf Monkey]

It’s a really good use case. It supports commerce and lets consumers see what they’re buying before they actually pay.

What makes you think it‘s ‘desperate’?

Nothing you can’t already do easier with an iPad.

 

[svish]

Good idea but seems like it will be available only for a limited time.

 

[jthomp]

Just cause you can, doesn’t mean you should…. More directed at Apple for the VP but Lowe’s as well for trying to find a use for it…