another possibility
While we are tossing out suggestions how about .Mac as an
actual community?
As a .Mac member, why can't I somehow interact
socially with all the other .Mac members? Why not put in some social web like components? If I am looking for a good designer, and I knew that a .Mac member who was a designer also lived in my city, I would prefer to hire them. Currently, I have no way to know if they are or not. If this *is* possible, it's not exactly front and centre.
The reason I come to this web forum is primarily because it's a
community of like-minded, somewhat intelligent, mostly progressive mac users. No offence to arn, but this exact kind of forum, hosted by .Mac with access only to .Mac members would blow this site out of the water! There is so much untapped potential in .Mac that way, it could be the 1337 of all Mac web sites and users, and it just isn't. At all.
MS Zune might be a joke, but they did get one thing right, and that's "the social." MS is distinctly
ahead of Apple in that regard. The whole sharing and linking up with other people is something that Apple still hasn't really "got" yet IMO. I don't think it's even on the radar, which is a flaw that competitors could exploit (if there were any worthy competitors out there).
Social networking is the biggest web-related story in the last five years, but Apple is doing absolutely
nothing in this area. I'd rather hook up with people on .Mac than get on FaceBook and have every old high-school idiot I ever knew try to "friend" me. I have nothing in common with those people.
Probably this hasn't occurred to them because "the Steve" is such an antisocial loner to begin with.
