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jose40

macrumors newbie
Original poster
Dec 21, 2020
11
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Apple please consider to sell again sleek elegant computer with superb screen size for work. MacBook Air with 16 inches would be a dream.
No fans, enough power with M1/M2, good battery life, low thermals, NO NOTCH and NO 2000's ports, NO 90's bulky design, affordable price. C'mon Apple I know you can do it better.
 
They're not giving you a 16" screen for MacBook Air prices. Their objective is to make money, not give it away.
 
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I totally understand that 16 screen is more expensive but look at the price increase from base MacBook Air 13, I would say around 1000$ to the first 16 which only available in pro family, nearly 2000$ more.

We just need more screen option on the best laptop Apple is selling now, the fantastic balanced Air
 
Apple please consider to sell again sleek elegant computer with superb screen size for work. MacBook Air with 16 inches would be a dream.
No fans, enough power with M1/M2, good battery life, low thermals, NO NOTCH and NO 2000's ports, NO 90's bulky design, affordable price. C'mon Apple I know you can do it better.

They're not giving you a 16" screen for MacBook Air prices. Their objective is to make money, not give it away.
The whole point of the new MacBook Pros is (or should be) to offer premium performance for pros on a laptop. That would justify the price point.

It would make perfect sense for Apple to release a 16-inch MacBook Air since the current 16-inch MacBook Pro is heavy, bulky, and expensive. There is a market for such large Air more than ever.

Now, if Apple will abstain from offering a 16-inch MacBook Air just to compel people to spend more money on a package they do not need, then competitors will be more than happy to accommodate these users. Me included.
 
They're not giving you a 16" screen for MacBook Air prices. Their objective is to make money, not give it away.
I don’t think anyone is asking for a 16” air at the same price as the current one.

I think maybe next year they will keep the current air at $999 as the entry level MacBook.

And then introduce a new “MacBook” with the M2, better screen, magsafe to replace the current 13” MBP.

And I can imagine them to offer it in 15” or 16” inches at a higher price too.

The issue is that the new MBPs are really just for pros.

They have more power than most people need, lower battery life, unattractive design and a high cost.

They need something less powerful and more attractive to upsell regular people to.
 
They could have done something similar as with MBP13 M1, keep the MBP16 2019 design with M1 as option, then rest for those demanding the bulky dream and notch
 
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There's currently no reason for Apple to offer a 16" screen for less than $2499. Again, they're trying to make money, not lose it.
Your comment doesn’t make any sense.

Apple doesn’t make money from pricing products at specific price points.

They make money based on the margin of the product.

If they can make a 16” MacBook or MacBook Air with the right margin at a lower price than $2,499, then they will consider it.

Especially if the new 16” MBP doesn’t appeal to regular people.
 
Your comment doesn’t make any sense.

Apple doesn’t make money from pricing products at specific price points.

They make money based on the margin of the product.

If they can make a 16” MacBook or MacBook Air with the right margin at a lower price than $2,499, then they will consider it.

Especially if the new 16” MBP doesn’t appeal to regular people.
The MacBook Air has been out since 2008. If they wanted to make a 16" Air, they would have done it long before now. Not going to happen.
 
The MacBook Air has been out since 2008. If they wanted to make a 16" Air, they would have done it long before now. Not going to happen.
In the past there wasn’t a reason to make a large MBA.

The large MBPs were thin, fairly light and beautiful. They appealed to consumers.

I think there is a good chance that the new MBPs won’t. They are very much optimized for pros, but not for regular people.

So maybe they will. Maybe they won’t.

But it’s definitely not because apple targets a specific price point.
 
The most you can hope for is a 14 inch MacBook Air I think. When people are complaining about the size, battery life, and cost of the 14 inch MacBook Pro, I don’t see how Apple can build a 16 MBA economically
 
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It seems like Apple could make decent margins on an M1 16” MBA for around $1499-$1599. Make it the same 2 TB/USB4 port as the current MBA. An upsized version of the MBA screen. Add MagSafe but leave off the HDMI port given the lack of external display options available for the M1. Make it thin and light with a slightly larger battery than the 13” M1 MBA—enough to compensate for the larger screen and a bit more to differentiate it from the 13”.

Would it sell? I have no idea but it seems reasonable that Apple could get their normal margins from it.
 
They're not giving you a 16" screen for MacBook Air prices. Their objective is to make money, not give it away.
LOL! If Apple can make and sell a 24" iMac for $1,299 I think I can say conclusively the size of the panel/ body of the computer is not a factor here. A scaled up MBA with a 15-16" screen, or if they want to save even more money, just repurposing the old 15" MacBook Pro chassis as a 15" MacBook would be easily doable and would I'm sure be a very strong seller.

The only downside I can see is cannibalising the 16" Pro, but then anyone looking at that is unlikely to be also considering machine like this for $1,299-$1,499 and vice versa. That might have been a factor back in 2015 when the Pro started at $1,999 and was probably just within the realm of consideration for anyone who wanted a nice general use computer, but the 16" is now crazily expensive unless you are making full use of it for your job.
 
a) calling something 16" "Air" would a bit stupid

b) Apple never made consumer laptop as big as the biggest Pro model (dating back to iBook/PowerBook)

c) The Air might get replaced with 2 models, 12.?" and <=15" maybe without the "Air" naming
a) No, it would not. LG currently sells a Gram laptop with a 16-inch screen which weighs only 2.62 lbs, less than the current 13.3-inch MacBook Air at 2.8 lbs.

b) OK, but the fact that it never did in the past should not restrain it from offering a consumer laptop at this size in the future.

c) OK, it might. But Apple then will alienate customers who want a bigger model.
 
I personally think an air 16 inch would sell like hotcakes. Op mentioned he/she could not really use the power of the mbp16. I think that’s true for a lot of people.

They prob won’t use the new slim displays or if they do it’ll be a notch.
 
a) calling something 16" "Air" would a bit stupid

b) Apple never made consumer laptop as big as the biggest Pro model (dating back to iBook/PowerBook)

c) The Air might get replaced with 2 models, 12.?" and <=15" maybe without the "Air" naming
I don't think it would necessarily have to be part of the 'Air' line, it could easily also be just a 'MacBook'. The idea is just for a full size consumer model.

The Pro is now 16.2", there's room for a 15.4" or so consumer model without even needing to match the size of the Pro. This seems even more pertinent now given the Pro is now significantly bulkier and heavier, again leaving more room for a different kind of full size laptop.

I don't think we'll see another 12" model, by the time you give it modern sized bezels you're almost at 13", and they can't reduce the size of the body further and still include a full size keyboard which they said when introducing the 12" rMB was something they wouldn't compromise on.
 
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LOL! If Apple can make and sell a 24" iMac for $1,299 I think I can say conclusively the size of the panel/ body of the computer is not a factor here. A scaled up MBA with a 15-16" screen, or if they want to save even more money, just repurposing the old 15" MacBook Pro chassis as a 15" MacBook would be easily doable and would I'm sure be a very strong seller.

The only downside I can see is cannibalising the 16" Pro, but then anyone looking at that is unlikely to be also considering machine like this for $1,299-$1,499 and vice versa. That might have been a factor back in 2015 when the Pro started at $1,999 and was probably just within the realm of consideration for anyone who wanted a nice general use computer, but the 16" is now crazily expensive unless you are making full use of it for your job.
Eh, I'd love a 15/16" air option, but I know for a fact it would cannibalize MBP sales. I know a lot of people who will only buy a laptop from Apple, and won't ever buy one smaller than 15" screen size. They needs would be met by an Air with a few options, but they have and will pay MBP prices over and over if they have to. I think there's actually only a tiny market of people who demand a 15/16" laptop but can't spend $2000+ to get it. I'd still love to see it come out, but I'm not holding my breath.
 
I don't think we'll see another 12" model, by the time you give it modern sized bezels you're almost at 13",

Thats why I wrote "12.?" cos I think if Apple decides to split the consumer laptop line into 2 sizes they will make the smaller one as small as possible. Basically just like the last 12" only with smaller bezel which may make it 12.5" or even 12.9" .
 
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Eh, I'd love a 15/16" air option, but I know for a fact it would cannibalize MBP sales. I know a lot of people who will only buy a laptop from Apple, and won't ever buy one smaller than 15" screen size. They needs would be met by an Air with a few options, but they have and will pay MBP prices over and over if they have to. I think there's actually only a tiny market of people who demand a 15/16" laptop but can't spend $2000+ to get it. I'd still love to see it come out, but I'm not holding my breath.
Well the previous models were very much converging in thin and light design anyway, the 15” Pros from 2016 to 2019 were to all intents and purposes 15” Airs with a bit of extra horsepower clumsily shoehorned in. Now it seems they are back-pedalling on the Pros so it does give a little more breathing room for that thin and light 15” concept to continue.

As for the price, it’s not $2,000 now it’s $2,500 and that’s the absolute floor. If you want 1TB (as most probably will for a main computer) that’s $2,700. Assuming a new model started with an 8/256 configuration around the $1,500 mark, Apple could still pull in $1,900 or so once you equalise RAM and storage to 16/512 and $2,100 for 16/1TB. The difference is rather than the money going towards CPU/ GPU power that won’t end up being used for browsing/ office productivity, it can go towards useful storage and RAM upgrades. Either way Apple gets their money so I think they’ve made room enough that this model would be picking up money which might otherwise be left on the table.
 
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Well the previous models were very much converging in thin and light design anyway, the 15” Pros from 2016 to 2019 were to all intents and purposes 15” Airs with a bit of extra horsepower clumsily shoehorned in. Now it seems they are back-pedalling on the Pros so it does give a little more breathing room for that thin and light 15” concept to continue.

As for the price, it’s not $2,000 now it’s $2,500 and that’s the absolute floor. If you want 1TB (as most probably will for a main computer) that’s $2,700. Assuming a new model started with an 8/256 configuration around the $1,500 mark, Apple could still pull in $1,900 or so once you equalise RAM and storage to 16/512 and $2,100 for 16/1TB. The difference is rather than the money going towards CPU/ GPU power that won’t end up being used for browsing/ office productivity, it can go towards useful storage and RAM upgrades. Either way Apple gets their money so I think they’ve made room enough that this model would be picking up money which might otherwise be left on the table.
I get it, it seems like it makes sense, but based on the evidence I have, lots of people who don't NEED a pro buying them by default for the screen, I don't think the market is actually there. People want a 16" air like they wanted a mini iPhone. It sounds cool and nice, but when looking at the prices and options it rarely would end up being someone's first choice. Maybe I'm wrong, I'd love to be. But I doubt Apple would leave the huge price and capability gap if they had evidence that filling it would lead to more sales. It seems they either feel that a 16" air would cannibalize Pro sales or not sell well enough to justify the expense, and as disappointed as I am, I see how that makes sense
 
I'm sporting a 2015 15" MacBook Pro... and I opted to put $4000 (I'm in Canada) into other things in my life over this year's updates, which I think are amazing, but just can't justify the upgrade cost on. I would LOVE a 15 or 16" air. I'd have bought an air if there were one with a larger screen, assuming the cost was, roughly, say, $300-500 more for the screen. Still plenty of profits for Apple from me at that, and no lost sale because I just couldn't justify the pro pricing this year (and probably not next year either), but could have justified air pricing.
 
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$999 MacBook Air 14"
$1499 MacBook Air 16"
$1999 MacBook Pro 14"
$2499 MacBook Pro 16"

An idea for 2022?

One of the things that irritates me about MacBooks right now is that all reasonably priced laptops are 13.3". Which is an OK format, but still on the small side. Sure, 14.2" is a bit bigger, but $1999 is a lot more expensive, and $2499 for 16.2" is just way over my budget. So I’ll be looking at 13.3" screens until forever I guess.
 
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